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Hierarchically Constrained Adaptive Ad Exposure in Feeds


May 31, 2022
Dagui Chen, Qi Yan, Chunjie Chen, Zhenzhe Zheng, Yangsu Liu, Zhenjia Ma, Chuan Yu, Jian Xu, Bo Zheng


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Data-Free Evaluation of User Contributions in Federated Learning


Aug 24, 2021
Hongtao Lv, Zhenzhe Zheng, Tie Luo, Fan Wu, Shaojie Tang, Lifeng Hua, Rongfei Jia, Chengfei Lv

* accepted by WiOpt 2021 

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A Cooperative-Competitive Multi-Agent Framework for Auto-bidding in Online Advertising


Jun 11, 2021
Chao Wen, Miao Xu, Zhilin Zhang, Zhenzhe Zheng, Yuhui Wang, Xiangyu Liu, Yu Rong, Dong Xie, Xiaoyang Tan, Chuan Yu, Jian Xu, Fan Wu, Guihai Chen, Xiaoqiang Zhu

* 10 pages 

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We Know What You Want: An Advertising Strategy Recommender System for Online Advertising


Jun 08, 2021
Liyi Guo, Junqi Jin, Haoqi Zhang, Zhenzhe Zheng, Zhiye Yang, Zhizhuang Xing, Fei Pan, Lvyin Niu, Fan Wu, Haiyang Xu, Chuan Yu, Yuning Jiang, Xiaoqiang Zhu

* KDD 2021, Virtual Event, Singapore 
* Accepted by KDD 2021 

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Neural Auction: End-to-End Learning of Auction Mechanisms for E-Commerce Advertising


Jun 07, 2021
Xiangyu Liu, Chuan Yu, Zhilin Zhang, Zhenzhe Zheng, Yu Rong, Hongtao Lv, Da Huo, Yiqing Wang, Dagui Chen, Jian Xu, Fan Wu, Guihai Chen, Xiaoqiang Zhu

* To appear in the Proceedings of the 27th ACM SIGKDD Conference on Knowledge Discovery and Data Mining (KDD), 2021 

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Optimizing Multiple Performance Metrics with Deep GSP Auctions for E-commerce Advertising


Jan 08, 2021
Zhilin Zhang, Xiangyu Liu, Zhenzhe Zheng, Chenrui Zhang, Miao Xu, Junwei Pan, Chuan Yu, Fan Wu, Jian Xu, Kun Gai

* To appear in the Proceedings of the 14th ACM International Conference on Web Search and Data Mining (WSDM), 2021 

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Toward Understanding the Influence of Individual Clients in Federated Learning


Dec 20, 2020
Yihao Xue, Chaoyue Niu, Zhenzhe Zheng, Shaojie Tang, Chengfei Lv, Fan Wu, Guihai Chen

* Accepted by AAAI 2021 

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A Deep Prediction Network for Understanding Advertiser Intent and Satisfaction


Aug 20, 2020
Liyi Guo, Rui Lu, Haoqi Zhang, Junqi Jin, Zhenzhe Zheng, Fan Wu, Jin Li, Haiyang Xu, Han Li, Wenkai Lu, Jian Xu, Kun Gai


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