GEMs: Breaking the Long-Sequence Barrier in Generative Recommendation with a Multi-Stream Decoder

While generative recommendations (GR) possess strong sequential reasoning capabilities, they face significant challenges when processing extremely long user behavior sequences: the high computational cost forces practical sequence lengths to be limited, preventing models from capturing users' lifelong interests; meanwhile, the inherent "recency bias" of attention mechanisms further weakens learning from long-term history. To overcome this bottleneck, we propose GEMs (Generative rEcommendation with a Multi-stream decoder), a novel and unified framework designed to break the long-sequence barrier by capturing users' lifelong interaction sequences through a multi-stream perspective. Specifically, GEMs partitions user behaviors into three temporal streams$\unicode{x2014}$Recent, Mid-term, and Lifecycle$\unicode{x2014}$and employs tailored inference schemes for each: a one-stage real-time extractor for immediate dynamics, a lightweight indexer for cross attention to balance accuracy and cost for mid-term sequences, and a two-stage offline-online compression module for lifelong modeling. These streams are integrated via a parameter-free fusion strategy to enable holistic interest representation. Extensive experiments on large-scale industrial datasets demonstrate that GEMs significantly outperforms state-of-the-art methods in recommendation accuracy. Notably, GEMs is the first lifelong GR framework successfully deployed in a high-concurrency industrial environment, achieving superior inference efficiency while processing user sequences of over 100,000 interactions.

OneLive: Dynamically Unified Generative Framework for Live-Streaming Recommendation

Live-streaming recommender system serves as critical infrastructure that bridges the patterns of real-time interactions between users and authors. Similar to traditional industrial recommender systems, live-streaming recommendation also relies on cascade architectures to support large-scale concurrency. Recent advances in generative recommendation unify the multi-stage recommendation process with Transformer-based architectures, offering improved scalability and higher computational efficiency. However, the inherent complexity of live-streaming prevents the direct transfer of these methods to live-streaming scenario, where continuously evolving content, limited lifecycles, strict real-time constraints, and heterogeneous multi-objectives introduce unique challenges that invalidate static tokenization and conventional model framework. To address these issues, we propose OneLive, a dynamically unified generative recommendation framework tailored for live-streaming scenario. OneLive integrates four key components: (i) A Dynamic Tokenizer that continuously encodes evolving real-time live content fused with behavior signal through residual quantization; (ii) A Time-Aware Gated Attention mechanism that explicitly models temporal dynamics for timely decision making; (iii) An efficient decoder-only generative architecture enhanced with Sequential MTP and QK Norm for stable training and accelerated inference; (iv) A Unified Multi-Objective Alignment Framework reinforces policy optimization for personalized preferences.

GLASS: A Generative Recommender for Long-sequence Modeling via SID-Tier and Semantic Search

Leveraging long-term user behavioral patterns is a key trajectory for enhancing the accuracy of modern recommender systems. While generative recommender systems have emerged as a transformative paradigm, they face hurdles in effectively modeling extensive historical sequences. To address this challenge, we propose GLASS, a novel framework that integrates long-term user interests into the generative process via SID-Tier and Semantic Search. We first introduce SID-Tier, a module that maps long-term interactions into a unified interest vector to enhance the prediction of the initial SID token. Unlike traditional retrieval models that struggle with massive item spaces, SID-Tier leverages the compact nature of the semantic codebook to incorporate cross features between the user's long-term history and candidate semantic codes. Furthermore, we present semantic hard search, which utilizes generated coarse-grained semantic ID as dynamic keys to extract relevant historical behaviors, which are then fused via an adaptive gated fusion module to recalibrate the trajectory of subsequent fine-grained tokens. To address the inherent data sparsity in semantic hard search, we propose two strategies: semantic neighbor augmentation and codebook resizing. Extensive experiments on two large-scale real-world datasets, TAOBAO-MM and KuaiRec, demonstrate that GLASS outperforms state-of-the-art baselines, achieving significant gains in recommendation quality. Our codes are made publicly available to facilitate further research in generative recommendation.

ALPBench: A Benchmark for Attribution-level Long-term Personal Behavior Understanding

Recent advances in large language models have highlighted their potential for personalized recommendation, where accurately capturing user preferences remains a key challenge. Leveraging their strong reasoning and generalization capabilities, LLMs offer new opportunities for modeling long-term user behavior. To systematically evaluate this, we introduce ALPBench, a Benchmark for Attribution-level Long-term Personal Behavior Understanding. Unlike item-focused benchmarks, ALPBench predicts user-interested attribute combinations, enabling ground-truth evaluation even for newly introduced items. It models preferences from long-term historical behaviors rather than users' explicitly expressed requests, better reflecting enduring interests. User histories are represented as natural language sequences, allowing interpretable, reasoning-based personalization. ALPBench enables fine-grained evaluation of personalization by focusing on the prediction of attribute combinations task that remains highly challenging for current LLMs due to the need to capture complex interactions among multiple attributes and reason over long-term user behavior sequences.

OneMall: One Architecture, More Scenarios -- End-to-End Generative Recommender Family at Kuaishou E-Commerce

In the wave of generative recommendation, we present OneMall, an end-to-end generative recommendation framework tailored for e-commerce services at Kuaishou. Our OneMall systematically unifies the e-commerce's multiple item distribution scenarios, such as Product-card, short-video and live-streaming. Specifically, it comprises three key components, aligning the entire model training pipeline to the LLM's pre-training/post-training: (1) E-commerce Semantic Tokenizer: we provide a tokenizer solution that captures both real-world semantics and business-specific item relations across different scenarios; (2) Transformer-based Architecture: we largely utilize Transformer as our model backbone, e.g., employing Query-Former for long sequence compression, Cross-Attention for multi-behavior sequence fusion, and Sparse MoE for scalable auto-regressive generation; (3) Reinforcement Learning Pipeline: we further connect retrieval and ranking models via RL, enabling the ranking model to serve as a reward signal for end-to-end policy retrieval model optimization. Extensive experiments demonstrate that OneMall achieves consistent improvements across all e-commerce scenarios: +13.01\% GMV in product-card, +15.32\% Orders in Short-Video, and +2.78\% Orders in Live-Streaming. OneMall has been deployed, serving over 400 million daily active users at Kuaishou.

Robust and Generalized Humanoid Motion Tracking

Learning a general humanoid whole-body controller is challenging because practical reference motions can exhibit noise and inconsistencies after being transferred to the robot domain, and local defects may be amplified by closed-loop execution, causing drift or failure in highly dynamic and contact-rich behaviors. We propose a dynamics-conditioned command aggregation framework that uses a causal temporal encoder to summarize recent proprioception and a multi-head cross-attention command encoder to selectively aggregate a context window based on the current dynamics. We further integrate a fall recovery curriculum with random unstable initialization and an annealed upward assistance force to improve robustness and disturbance rejection. The resulting policy requires only about 3.5 hours of motion data and supports single-stage end-to-end training without distillation. The proposed method is evaluated under diverse reference inputs and challenging motion regimes, demonstrating zero-shot transfer to unseen motions as well as robust sim-to-real transfer on a physical humanoid robot.

OneMall: One Model, More Scenarios -- End-to-End Generative Recommender Family at Kuaishou E-Commerce

In the wave of generative recommendation, we present OneMall, an end-to-end generative recommendation framework tailored for e-commerce services at Kuaishou. Our OneMall systematically unifies the e-commerce's multiple item distribution scenarios, such as Product-card, short-video and live-streaming. Specifically, it comprises three key components, aligning the entire model training pipeline to the LLM's pre-training/post-training: (1) E-commerce Semantic Tokenizer: we provide a tokenizer solution that captures both real-world semantics and business-specific item relations across different scenarios; (2) Transformer-based Architecture: we largely utilize Transformer as our model backbone, e.g., employing Query-Former for long sequence compression, Cross-Attention for multi-behavior sequence fusion, and Sparse MoE for scalable auto-regressive generation; (3) Reinforcement Learning Pipeline: we further connect retrieval and ranking models via RL, enabling the ranking model to serve as a reward signal for end-to-end policy retrieval model optimization. Extensive experiments demonstrate that OneMall achieves consistent improvements across all e-commerce scenarios: +13.01\% GMV in product-card, +15.32\% Orders in Short-Video, and +2.78\% Orders in Live-Streaming. OneMall has been deployed, serving over 400 million daily active users at Kuaishou.

Unleashing the Native Recommendation Potential: LLM-Based Generative Recommendation via Structured Term Identifiers

Leveraging the vast open-world knowledge and understanding capabilities of Large Language Models (LLMs) to develop general-purpose, semantically-aware recommender systems has emerged as a pivotal research direction in generative recommendation. However, existing methods face bottlenecks in constructing item identifiers. Text-based methods introduce LLMs' vast output space, leading to hallucination, while methods based on Semantic IDs (SIDs) encounter a semantic gap between SIDs and LLMs' native vocabulary, requiring costly vocabulary expansion and alignment training. To address this, this paper introduces Term IDs (TIDs), defined as a set of semantically rich and standardized textual keywords, to serve as robust item identifiers. We propose GRLM, a novel framework centered on TIDs, employs Context-aware Term Generation to convert item's metadata into standardized TIDs and utilizes Integrative Instruction Fine-tuning to collaboratively optimize term internalization and sequential recommendation. Additionally, Elastic Identifier Grounding is designed for robust item mapping. Extensive experiments on real-world datasets demonstrate that GRLM significantly outperforms baselines across multiple scenarios, pointing a promising direction for generalizable and high-performance generative recommendation systems.

PROMISE: Process Reward Models Unlock Test-Time Scaling Laws in Generative Recommendations

Generative Recommendation has emerged as a promising paradigm, reformulating recommendation as a sequence-to-sequence generation task over hierarchical Semantic IDs. However, existing methods suffer from a critical issue we term Semantic Drift, where errors in early, high-level tokens irreversibly divert the generation trajectory into irrelevant semantic subspaces. Inspired by Process Reward Models (PRMs) that enhance reasoning in Large Language Models, we propose Promise, a novel framework that integrates dense, step-by-step verification into generative models. Promise features a lightweight PRM to assess the quality of intermediate inference steps, coupled with a PRM-guided Beam Search strategy that leverages dense feedback to dynamically prune erroneous branches. Crucially, our approach unlocks Test-Time Scaling Laws for recommender systems: by increasing inference compute, smaller models can match or surpass larger models. Extensive offline experiments and online A/B tests on a large-scale platform demonstrate that Promise effectively mitigates Semantic Drift, significantly improving recommendation accuracy while enabling efficient deployment.

OpenOneRec Technical Report

While the OneRec series has successfully unified the fragmented recommendation pipeline into an end-to-end generative framework, a significant gap remains between recommendation systems and general intelligence. Constrained by isolated data, they operate as domain specialists-proficient in pattern matching but lacking world knowledge, reasoning capabilities, and instruction following. This limitation is further compounded by the lack of a holistic benchmark to evaluate such integrated capabilities. To address this, our contributions are: 1) RecIF Bench & Open Data: We propose RecIF-Bench, a holistic benchmark covering 8 diverse tasks that thoroughly evaluate capabilities from fundamental prediction to complex reasoning. Concurrently, we release a massive training dataset comprising 96 million interactions from 160,000 users to facilitate reproducible research. 2) Framework & Scaling: To ensure full reproducibility, we open-source our comprehensive training pipeline, encompassing data processing, co-pretraining, and post-training. Leveraging this framework, we demonstrate that recommendation capabilities can scale predictably while mitigating catastrophic forgetting of general knowledge. 3) OneRec-Foundation: We release OneRec Foundation (1.7B and 8B), a family of models establishing new state-of-the-art (SOTA) results across all tasks in RecIF-Bench. Furthermore, when transferred to the Amazon benchmark, our models surpass the strongest baselines with an average 26.8% improvement in Recall@10 across 10 diverse datasets (Figure 1). This work marks a step towards building truly intelligent recommender systems. Nonetheless, realizing this vision presents significant technical and theoretical challenges, highlighting the need for broader research engagement in this promising direction.