Nowadays, many platforms provide users with both search and recommendation services as important tools for accessing information. The phenomenon has led to a correlation between user search and recommendation behaviors, providing an opportunity to model user interests in a fine-grained way. Existing approaches either model user search and recommendation behaviors separately or overlook the different transitions between user search and recommendation behaviors. In this paper, we propose a framework named UniSAR that effectively models the different types of fine-grained behavior transitions for providing users a Unified Search And Recommendation service. Specifically, UniSAR models the user transition behaviors between search and recommendation through three steps: extraction, alignment, and fusion, which are respectively implemented by transformers equipped with pre-defined masks, contrastive learning that aligns the extracted fine-grained user transitions, and cross-attentions that fuse different transitions. To provide users with a unified service, the learned representations are fed into the downstream search and recommendation models. Joint learning on both search and recommendation data is employed to utilize the knowledge and enhance each other. Experimental results on two public datasets demonstrated the effectiveness of UniSAR in terms of enhancing both search and recommendation simultaneously. The experimental analysis further validates that UniSAR enhances the results by successfully modeling the user transition behaviors between search and recommendation.
The rapid growth of location acquisition technologies makes Point-of-Interest(POI) recommendation possible due to redundant user check-in records. In this paper, we focus on next POI recommendation in which next POI is based on previous POI. We observe that time plays an important role in next POI recommendation but is neglected in the recent proposed translating embedding methods. To tackle this shortage, we propose a time-adaptive translating embedding model (TransTARec) for next POI recommendation that naturally incorporates temporal influence, sequential dynamics, and user preference within a single component. Methodologically, we treat a (previous timestamp, user, next timestamp) triplet as a union translation vector and develop a neural-based fusion operation to fuse user preference and temporal influence. The superiority of TransTARec, which is confirmed by extensive experiments on real-world datasets, comes from not only the introduction of temporal influence but also the direct unification with user preference and sequential dynamics.
Recommendation systems play a crucial role in various domains, suggesting items based on user behavior.However, the lack of transparency in presenting recommendations can lead to user confusion. In this paper, we introduce Data-level Recommendation Explanation (DRE), a non-intrusive explanation framework for black-box recommendation models.Different from existing methods, DRE does not require any intermediary representations of the recommendation model or latent alignment training, mitigating potential performance issues.We propose a data-level alignment method, leveraging large language models to reason relationships between user data and recommended items.Additionally, we address the challenge of enriching the details of the explanation by introducing target-aware user preference distillation, utilizing item reviews. Experimental results on benchmark datasets demonstrate the effectiveness of the DRE in providing accurate and user-centric explanations, enhancing user engagement with recommended item.
Job recommendation aims to provide potential talents with suitable job descriptions (JDs) consistent with their career trajectory, which plays an essential role in proactive talent recruitment. In real-world management scenarios, the available JD-user records always consist of JDs, user profiles, and click data, in which the user profiles are typically summarized as the user's skill distribution for privacy reasons. Although existing sophisticated recommendation methods can be directly employed, effective recommendation still has challenges considering the information deficit of JD itself and the natural heterogeneous gap between JD and user profile. To address these challenges, we proposed a novel skill-aware recommendation model based on the designed semantic-enhanced transformer to parse JDs and complete personalized job recommendation. Specifically, we first model the relative items of each JD and then adopt an encoder with the local-global attention mechanism to better mine the intra-job and inter-job dependencies from JD tuples. Moreover, we adopt a two-stage learning strategy for skill-aware recommendation, in which we utilize the skill distribution to guide JD representation learning in the recall stage, and then combine the user profiles for final prediction in the ranking stage. Consequently, we can embed rich contextual semantic representations for learning JDs, while skill-aware recommendation provides effective JD-user joint representation for click-through rate (CTR) prediction. To validate the superior performance of our method for job recommendation, we present a thorough empirical analysis of large-scale real-world and public datasets to demonstrate its effectiveness and interpretability.
Meal recommendation, as a typical health-related recommendation task, contains complex relationships between users, courses, and meals. Among them, meal-course affiliation associates user-meal and user-course interactions. However, an extensive literature review demonstrates that there is a lack of publicly available meal recommendation datasets including meal-course affiliation. Meal recommendation research has been constrained in exploring the impact of cooperation between two levels of interaction on personalization and healthiness. To pave the way for meal recommendation research, we introduce a new benchmark dataset called MealRec$^+$. Due to constraints related to user health privacy and meal scenario characteristics, the collection of data that includes both meal-course affiliation and two levels of interactions is impeded. Therefore, a simulation method is adopted to derive meal-course affiliation and user-meal interaction from the user's dining sessions simulated based on user-course interaction data. Then, two well-known nutritional standards are used to calculate the healthiness scores of meals. Moreover, we experiment with several baseline models, including separate and cooperative interaction learning methods. Our experiment demonstrates that cooperating the two levels of interaction in appropriate ways is beneficial for meal recommendations. Furthermore, in response to the less healthy recommendation phenomenon found in the experiment, we explore methods to enhance the healthiness of meal recommendations. The dataset is available on GitHub (https://github.com/WUT-IDEA/MealRecPlus).
As the demand for high-quality video content continues to rise, adaptive video streaming plays a pivotal role in delivering an optimal viewing experience. However, traditional content recommendation systems face challenges in dynamically adapting to users' preferences, content features, and contextual information. This review paper explores the integration of fuzzy logic into content recommendation systems for adaptive video streaming. Fuzzy logic, known for handling uncertainty and imprecision, provides a promising framework for modeling and accommodating the dynamic nature of user preferences and contextual factors. The paper discusses the evolution of adaptive video streaming, reviews traditional content recommendation algorithms, and introduces fuzzy logic as a solution to enhance the adaptability of these systems. Through a comprehensive exploration of case studies and applications, the effectiveness of fuzzy logic in improving user satisfaction and system performance is highlighted. The review also addresses challenges associated with the integration of fuzzy logic and suggests future research directions to further advance this approach. The proposed framework offers insights into a dynamic and context-aware content recommendation system, contributing to the evolution of adaptive video streaming technologies.
Feed recommendation is currently the mainstream mode for many real-world applications (e.g., TikTok, Dianping), it is usually necessary to model and predict user interests in multiple scenarios (domains) within and even outside the application. Multi-domain learning is a typical solution in this regard. While considerable efforts have been made in this regard, there are still two long-standing challenges: (1) Accurately depicting the differences among domains using domain features is crucial for enhancing the performance of each domain. However, manually designing domain features and models for numerous domains can be a laborious task. (2) Users typically have limited impressions in only a few domains. Extracting features automatically from other domains and leveraging them to improve the predictive capabilities of each domain has consistently posed a challenging problem. In this paper, we propose an Automatic Domain Feature Extraction and Personalized Integration (DFEI) framework for the large-scale multi-domain recommendation. The framework automatically transforms the behavior of each individual user into an aggregation of all user behaviors within the domain, which serves as the domain features. Unlike offline feature engineering methods, the extracted domain features are higher-order representations and directly related to the target label. Besides, by personalized integration of domain features from other domains for each user and the innovation in the training mode, the DFEI framework can yield more accurate conversion identification. Experimental results on both public and industrial datasets, consisting of over 20 domains, clearly demonstrate that the proposed framework achieves significantly better performance compared with SOTA baselines. Furthermore, we have released the source code of the proposed framework at https://github.com/xidongbo/DFEI.
Multimodal foundation models are transformative in sequential recommender systems, leveraging powerful representation learning capabilities. While Parameter-efficient Fine-tuning (PEFT) is commonly used to adapt foundation models for recommendation tasks, most research prioritizes parameter efficiency, often overlooking critical factors like GPU memory efficiency and training speed. Addressing this gap, our paper introduces IISAN (Intra- and Inter-modal Side Adapted Network for Multimodal Representation), a simple plug-and-play architecture using a Decoupled PEFT structure and exploiting both intra- and inter-modal adaptation. IISAN matches the performance of full fine-tuning (FFT) and state-of-the-art PEFT. More importantly, it significantly reduces GPU memory usage - from 47GB to just 3GB for multimodal sequential recommendation tasks. Additionally, it accelerates training time per epoch from 443s to 22s compared to FFT. This is also a notable improvement over the Adapter and LoRA, which require 37-39 GB GPU memory and 350-380 seconds per epoch for training. Furthermore, we propose a new composite efficiency metric, TPME (Training-time, Parameter, and GPU Memory Efficiency) to alleviate the prevalent misconception that "parameter efficiency represents overall efficiency". TPME provides more comprehensive insights into practical efficiency comparisons between different methods. Besides, we give an accessible efficiency analysis of all PEFT and FFT approaches, which demonstrate the superiority of IISAN. We release our codes and other materials at https://github.com/GAIR-Lab/IISAN.
We primarily focus on the field of multi-scenario recommendation, which poses a significant challenge in effectively leveraging data from different scenarios to enhance predictions in scenarios with limited data. Current mainstream efforts mainly center around innovative model network architectures, with the aim of enabling the network to implicitly acquire knowledge from diverse scenarios. However, the uncertainty of implicit learning in networks arises from the absence of explicit modeling, leading to not only difficulty in training but also incomplete user representation and suboptimal performance. Furthermore, through causal graph analysis, we have discovered that the scenario itself directly influences click behavior, yet existing approaches directly incorporate data from other scenarios during the training of the current scenario, leading to prediction biases when they directly utilize click behaviors from other scenarios to train models. To address these problems, we propose the Multi-Scenario Causal-driven Adaptive Network M-scan). This model incorporates a Scenario-Aware Co-Attention mechanism that explicitly extracts user interests from other scenarios that align with the current scenario. Additionally, it employs a Scenario Bias Eliminator module utilizing causal counterfactual inference to mitigate biases introduced by data from other scenarios. Extensive experiments on two public datasets demonstrate the efficacy of our M-scan compared to the existing baseline models.
ChatGPT has achieved remarkable success in natural language understanding. Considering that recommendation is indeed a conversation between users and the system with items as words, which has similar underlying pattern with ChatGPT, we design a new chat framework in item index level for the recommendation task. Our novelty mainly contains three parts: model, training and inference. For the model part, we adopt Generative Pre-training Transformer (GPT) as the sequential recommendation model and design a user modular to capture personalized information. For the training part, we adopt the two-stage paradigm of ChatGPT, including pre-training and fine-tuning. In the pre-training stage, we train GPT model by auto-regression. In the fine-tuning stage, we train the model with prompts, which include both the newly-generated results from the model and the user's feedback. For the inference part, we predict several user interests as user representations in an autoregressive manner. For each interest vector, we recall several items with the highest similarity and merge the items recalled by all interest vectors into the final result. We conduct experiments with both offline public datasets and online A/B test to demonstrate the effectiveness of our proposed method.