Conversational search utilizes muli-turn natural language contexts to retrieve relevant passages. Existing conversational dense retrieval models mostly view a conversation as a fixed sequence of questions and responses, overlooking the severe data sparsity problem -- that is, users can perform a conversation in various ways, and these alternate conversations are unrecorded. Consequently, they often struggle to generalize to diverse conversations in real-world scenarios. In this work, we propose a framework for generalizing Conversational dense retrieval via LLM-cognition data Augmentation (ConvAug). ConvAug first generates multi-level augmented conversations to capture the diverse nature of conversational contexts. Inspired by human cognition, we devise a cognition-aware process to mitigate the generation of false positives, false negatives, and hallucinations. Moreover, we develop a difficulty-adaptive sample filter that selects challenging samples for complex conversations, thereby giving the model a larger learning space. A contrastive learning objective is then employed to train a better conversational context encoder. Extensive experiments conducted on four public datasets, under both normal and zero-shot settings, demonstrate the effectiveness, generalizability, and applicability of ConvAug.
Supply Chain Platforms (SCPs) provide downstream industries with numerous raw materials. Compared with traditional e-commerce platforms, data in SCPs is more sparse due to limited user interests. To tackle the data sparsity problem, one can apply Cross-Domain Recommendation (CDR) which improves the recommendation performance of the target domain with the source domain information. However, applying CDR to SCPs directly ignores the hierarchical structure of commodities in SCPs, which reduce the recommendation performance. To leverage this feature, in this paper, we take the catering platform as an example and propose GReS, a graphical cross-domain recommendation model. The model first constructs a tree-shaped graph to represent the hierarchy of different nodes of dishes and ingredients, and then applies our proposed Tree2vec method combining GCN and BERT models to embed the graph for recommendations. Experimental results on a commercial dataset show that GReS significantly outperforms state-of-the-art methods in Cross-Domain Recommendation for Supply Chain Platforms.