CAPTS: Channel-Aware, Preference-Aligned Trigger Selection for Multi-Channel Item-to-Item Retrieval

Large-scale industrial recommender systems commonly adopt multi-channel retrieval for candidate generation, combining direct user-to-item (U2I) retrieval with two-hop user-to-item-to-item (U2I2I) pipelines. In U2I2I, the system selects a small set of historical interactions as triggers to seed downstream item-to-item (I2I) retrieval across multiple channels. In production, triggers are often selected using rule-based policies or learned scorers and tuned in a channel-by-channel manner. However, these practices face two persistent challenges: biased value attribution that values triggers by on-trigger feedback rather than their downstream utility as retrieval seeds, and uncoordinated multi-channel routing where channels select triggers independently under a shared quota, increasing cross-channel overlap. To address these challenges, we propose Channel-Aware, Preference-Aligned Trigger Selection (CAPTS), a unified and flexible framework that treats multi-channel trigger selection as a learnable routing problem. CAPTS introduces a Value Attribution Module (VAM) that provides look-ahead supervision by crediting each trigger with the subsequent engagement generated by items retrieved from it on each I2I channel, and a Channel-Adaptive Trigger Routing (CATR) module that coordinates trigger-to-channel assignment to maximize the overall value of multi-channel retrieval. Extensive offline experiments and large-scale online A/B tests on Kwai, Kuaishou's international short-video platform, show that CAPTS consistently improves multi-channel recall offline and delivers a +0.351% lift in average time spent per device online.

MTFM: A Scalable and Alignment-free Foundation Model for Industrial Recommendation in Meituan

Industrial recommendation systems typically involve multiple scenarios, yet existing cross-domain (CDR) and multi-scenario (MSR) methods often require prohibitive resources and strict input alignment, limiting their extensibility. We propose MTFM (Meituan Foundation Model for Recommendation), a transformer-based framework that addresses these challenges. Instead of pre-aligning inputs, MTFM transforms cross-domain data into heterogeneous tokens, capturing multi-scenario knowledge in an alignment-free manner. To enhance efficiency, we first introduce a multi-scenario user-level sample aggregation that significantly enhances training throughput by reducing the total number of instances. We further integrate Grouped-Query Attention and a customized Hybrid Target Attention to minimize memory usage and computational complexity. Furthermore, we implement various system-level optimizations, such as kernel fusion and the elimination of CPU-GPU blocking, to further enhance both training and inference throughput. Offline and online experiments validate the effectiveness of MTFM, demonstrating that significant performance gains are achieved by scaling both model capacity and multi-scenario training data.

Reasoning to Rank: An End-to-End Solution for Exploiting Large Language Models for Recommendation

Recommender systems are tasked to infer users' evolving preferences and rank items aligned with their intents, which calls for in-depth reasoning beyond pattern-based scoring. Recent efforts start to leverage large language models (LLMs) for recommendation, but how to effectively optimize the model for improved recommendation utility is still under explored. In this work, we propose Reasoning to Rank, an end-to-end training framework that internalizes recommendation utility optimization into the learning of step-by-step reasoning in LLMs. To avoid position bias in LLM reasoning and enable direct optimization of the reasoning process, our framework performs reasoning at the user-item level and employs reinforcement learning for end-to-end training of the LLM. Experiments on three Amazon datasets and a large-scale industrial dataset showed consistent gains over strong conventional and LLM-based solutions. Extensive in-depth analyses validate the necessity of the key components in the proposed framework and shed lights on the future developments of this line of work.

Recurrent Preference Memory for Efficient Long-Sequence Generative Recommendation

Generative recommendation (GenRec) models typically model user behavior via full attention, but scaling to lifelong sequences is hindered by prohibitive computational costs and noise accumulation from stochastic interactions. To address these challenges, we introduce Rec2PM, a framework that compresses long user interaction histories into compact Preference Memory tokens. Unlike traditional recurrent methods that suffer from serial training, Rec2PM employs a novel self-referential teacher-forcing strategy: it leverages a global view of the history to generate reference memories, which serve as supervision targets for parallelized recurrent updates. This allows for fully parallel training while maintaining the capability for iterative updates during inference. Additionally, by representing memory as token embeddings rather than extensive KV caches, Rec2PM achieves extreme storage efficiency. Experiments on large-scale benchmarks show that Rec2PM significantly reduces inference latency and memory footprint while achieving superior accuracy compared to full-sequence models. Analysis reveals that the Preference Memory functions as a denoising Information Bottleneck, effectively filtering interaction noise to capture robust long-term interests.

Kunlun: Establishing Scaling Laws for Massive-Scale Recommendation Systems through Unified Architecture Design

Deriving predictable scaling laws that govern the relationship between model performance and computational investment is crucial for designing and allocating resources in massive-scale recommendation systems. While such laws are established for large language models, they remain challenging for recommendation systems, especially those processing both user history and context features. We identify poor scaling efficiency as the main barrier to predictable power-law scaling, stemming from inefficient modules with low Model FLOPs Utilization (MFU) and suboptimal resource allocation. We introduce Kunlun, a scalable architecture that systematically improves model efficiency and resource allocation. Our low-level optimizations include Generalized Dot-Product Attention (GDPA), Hierarchical Seed Pooling (HSP), and Sliding Window Attention. Our high-level innovations feature Computation Skip (CompSkip) and Event-level Personalization. These advances increase MFU from 17% to 37% on NVIDIA B200 GPUs and double scaling efficiency over state-of-the-art methods. Kunlun is now deployed in major Meta Ads models, delivering significant production impact.

RQ-GMM: Residual Quantized Gaussian Mixture Model for Multimodal Semantic Discretization in CTR Prediction

Multimodal content is crucial for click-through rate (CTR) prediction. However, directly incorporating continuous embeddings from pre-trained models into CTR models yields suboptimal results due to misaligned optimization objectives and convergence speed inconsistency during joint training. Discretizing embeddings into semantic IDs before feeding them into CTR models offers a more effective solution, yet existing methods suffer from limited codebook utilization, reconstruction accuracy, and semantic discriminability. We propose RQ-GMM (Residual Quantized Gaussian Mixture Model), which introduces probabilistic modeling to better capture the statistical structure of multimodal embedding spaces. Through Gaussian Mixture Models combined with residual quantization, RQ-GMM achieves superior codebook utilization and reconstruction accuracy. Experiments on public datasets and online A/B tests on a large-scale short-video platform serving hundreds of millions of users demonstrate substantial improvements: RQ-GMM yields a 1.502% gain in Advertiser Value over strong baselines. The method has been fully deployed, serving daily recommendations for hundreds of millions of users.

Translating Dietary Standards into Healthy Meals with Minimal Substitutions

An important goal for personalized diet systems is to improve nutritional quality without compromising convenience or affordability. We present an end-to-end framework that converts dietary standards into complete meals with minimal change. Using the What We Eat in America (WWEIA) intake data for 135,491 meals, we identify 34 interpretable meal archetypes that we then use to condition a generative model and a portion predictor to meet USDA nutritional targets. In comparisons within archetypes, generated meals are better at following recommended daily intake (RDI) targets by 47.0%, while remaining compositionally close to real meals. Our results show that by allowing one to three food substitutions, we were able to create meals that were 10% more nutritious, while reducing costs 19-32%, on average. By turning dietary guidelines into realistic, budget-aware meals and simple swaps, this framework can underpin clinical decision support, public-health programs, and consumer apps that deliver scalable, equitable improvements in everyday nutrition.

Self-EvolveRec: Self-Evolving Recommender Systems with LLM-based Directional Feedback

Traditional methods for automating recommender system design, such as Neural Architecture Search (NAS), are often constrained by a fixed search space defined by human priors, limiting innovation to pre-defined operators. While recent LLM-driven code evolution frameworks shift fixed search space target to open-ended program spaces, they primarily rely on scalar metrics (e.g., NDCG, Hit Ratio) that fail to provide qualitative insights into model failures or directional guidance for improvement. To address this, we propose Self-EvolveRec, a novel framework that establishes a directional feedback loop by integrating a User Simulator for qualitative critiques and a Model Diagnosis Tool for quantitative internal verification. Furthermore, we introduce a Diagnosis Tool - Model Co-Evolution strategy to ensure that evaluation criteria dynamically adapt as the recommendation architecture evolves. Extensive experiments demonstrate that Self-EvolveRec significantly outperforms state-of-the-art NAS and LLM-driven code evolution baselines in both recommendation performance and user satisfaction. Our code is available at https://github.com/Sein-Kim/self_evolverec.

AI Agents for Inventory Control: Human-LLM-OR Complementarity

Inventory control is a fundamental operations problem in which ordering decisions are traditionally guided by theoretically grounded operations research (OR) algorithms. However, such algorithms often rely on rigid modeling assumptions and can perform poorly when demand distributions shift or relevant contextual information is unavailable. Recent advances in large language models (LLMs) have generated interest in AI agents that can reason flexibly and incorporate rich contextual signals, but it remains unclear how best to incorporate LLM-based methods into traditional decision-making pipelines. We study how OR algorithms, LLMs, and humans can interact and complement each other in a multi-period inventory control setting. We construct InventoryBench, a benchmark of over 1,000 inventory instances spanning both synthetic and real-world demand data, designed to stress-test decision rules under demand shifts, seasonality, and uncertain lead times. Through this benchmark, we find that OR-augmented LLM methods outperform either method in isolation, suggesting that these methods are complementary rather than substitutes. We further investigate the role of humans through a controlled classroom experiment that embeds LLM recommendations into a human-in-the-loop decision pipeline. Contrary to prior findings that human-AI collaboration can degrade performance, we show that, on average, human-AI teams achieve higher profits than either humans or AI agents operating alone. Beyond this population-level finding, we formalize an individual-level complementarity effect and derive a distribution-free lower bound on the fraction of individuals who benefit from AI collaboration; empirically, we find this fraction to be substantial.

RGAlign-Rec: Ranking-Guided Alignment for Latent Query Reasoning in Recommendation Systems

Proactive intent prediction is a critical capability in modern e-commerce chatbots, enabling "zero-query" recommendations by anticipating user needs from behavioral and contextual signals. However, existing industrial systems face two fundamental challenges: (1) the semantic gap between discrete user features and the semantic intents within the chatbot's Knowledge Base, and (2) the objective misalignment between general-purpose LLM outputs and task-specific ranking utilities. To address these issues, we propose RGAlign-Rec, a closed-loop alignment framework that integrates an LLM-based semantic reasoner with a Query-Enhanced (QE) ranking model. We also introduce Ranking-Guided Alignment (RGA), a multi-stage training paradigm that utilizes downstream ranking signals as feedback to refine the LLM's latent reasoning. Extensive experiments on a large-scale industrial dataset from Shopee demonstrate that RGAlign-Rec achieves a 0.12% gain in GAUC, leading to a significant 3.52% relative reduction in error rate, and a 0.56% improvement in Recall@3. Online A/B testing further validates the cumulative effectiveness of our framework: the Query-Enhanced model (QE-Rec) initially yields a 0.98% improvement in CTR, while the subsequent Ranking-Guided Alignment stage contributes an additional 0.13% gain. These results indicate that ranking-aware alignment effectively synchronizes semantic reasoning with ranking objectives, significantly enhancing both prediction accuracy and service quality in real-world proactive recommendation systems.