Towards Unified Multi-Modal Personalization: Large Vision-Language Models for Generative Recommendation and Beyond

Developing a universal model that can effectively harness heterogeneous resources and respond to a wide range of personalized needs has been a longstanding community aspiration. Our daily choices, especially in domains like fashion and retail, are substantially shaped by multi-modal data, such as pictures and textual descriptions. These modalities not only offer intuitive guidance but also cater to personalized user preferences. However, the predominant personalization approaches mainly focus on the ID or text-based recommendation problem, failing to comprehend the information spanning various tasks or modalities. In this paper, our goal is to establish a Unified paradigm for Multi-modal Personalization systems (UniMP), which effectively leverages multi-modal data while eliminating the complexities associated with task- and modality-specific customization. We argue that the advancements in foundational generative modeling have provided the flexibility and effectiveness necessary to achieve the objective. In light of this, we develop a generic and extensible personalization generative framework, that can handle a wide range of personalized needs including item recommendation, product search, preference prediction, explanation generation, and further user-guided image generation. Our methodology enhances the capabilities of foundational language models for personalized tasks by seamlessly ingesting interleaved cross-modal user history information, ensuring a more precise and customized experience for users. To train and evaluate the proposed multi-modal personalized tasks, we also introduce a novel and comprehensive benchmark covering a variety of user requirements. Our experiments on the real-world benchmark showcase the model's potential, outperforming competitive methods specialized for each task.

Robust Basket Recommendation via Noise-tolerated Graph Contrastive Learning

The growth of e-commerce has seen a surge in popularity of platforms like Amazon, eBay, and Taobao. This has given rise to a unique shopping behavior involving baskets - sets of items purchased together. As a less studied interaction mode in the community, the question of how should shopping basket complement personalized recommendation systems remains under-explored. While previous attempts focused on jointly modeling user purchases and baskets, the distinct semantic nature of these elements can introduce noise when directly integrated. This noise negatively impacts the model's performance, further exacerbated by significant noise (e.g., a user is misled to click an item or recognizes it as uninteresting after consuming it) within both user and basket behaviors. In order to cope with the above difficulties, we propose a novel Basket recommendation framework via Noise-tolerated Contrastive Learning, named BNCL, to handle the noise existing in the cross-behavior integration and within-behavior modeling. First, we represent the basket-item interactions as the hypergraph to model the complex basket behavior, where all items appearing in the same basket are treated as a single hyperedge. Second, cross-behavior contrastive learning is designed to suppress the noise during the fusion of diverse behaviors. Next, to further inhibit the within-behavior noise of the user and basket interactions, we propose to exploit invariant properties of the recommenders w.r.t augmentations through within-behavior contrastive learning. A novel consistency-aware augmentation approach is further designed to better identify noisy interactions with the consideration of the above two types of interactions. Our framework BNCL offers a generic training paradigm that is applicable to different backbones. Extensive experiments on three shopping transaction datasets verify the effectiveness of our proposed method.

Scalable and Effective Generative Information Retrieval

Recent research has shown that transformer networks can be used as differentiable search indexes by representing each document as a sequences of document ID tokens. These generative retrieval models cast the retrieval problem to a document ID generation problem for each given query. Despite their elegant design, existing generative retrieval models only perform well on artificially-constructed and small-scale collections. This has led to serious skepticism in the research community on their real-world impact. This paper represents an important milestone in generative retrieval research by showing, for the first time, that generative retrieval models can be trained to perform effectively on large-scale standard retrieval benchmarks. For doing so, we propose RIPOR- an optimization framework for generative retrieval that can be adopted by any encoder-decoder architecture. RIPOR is designed based on two often-overlooked fundamental design considerations in generative retrieval. First, given the sequential decoding nature of document ID generation, assigning accurate relevance scores to documents based on the whole document ID sequence is not sufficient. To address this issue, RIPOR introduces a novel prefix-oriented ranking optimization algorithm. Second, initial document IDs should be constructed based on relevance associations between queries and documents, instead of the syntactic and semantic information in the documents. RIPOR addresses this issue using a relevance-based document ID construction approach that quantizes relevance-based representations learned for documents. Evaluation on MSMARCO and TREC Deep Learning Track reveals that RIPOR surpasses state-of-the-art generative retrieval models by a large margin (e.g., 30.5% MRR improvements on MS MARCO Dev Set), and perform better on par with popular dense retrieval models.

Adaptive Test-Time Personalization for Federated Learning

Personalized federated learning algorithms have shown promising results in adapting models to various distribution shifts. However, most of these methods require labeled data on testing clients for personalization, which is usually unavailable in real-world scenarios. In this paper, we introduce a novel setting called test-time personalized federated learning (TTPFL), where clients locally adapt a global model in an unsupervised way without relying on any labeled data during test-time. While traditional test-time adaptation (TTA) can be used in this scenario, most of them inherently assume training data come from a single domain, while they come from multiple clients (source domains) with different distributions. Overlooking these domain interrelationships can result in suboptimal generalization. Moreover, most TTA algorithms are designed for a specific kind of distribution shift and lack the flexibility to handle multiple kinds of distribution shifts in FL. In this paper, we find that this lack of flexibility partially results from their pre-defining which modules to adapt in the model. To tackle this challenge, we propose a novel algorithm called ATP to adaptively learns the adaptation rates for each module in the model from distribution shifts among source domains. Theoretical analysis proves the strong generalization of ATP. Extensive experiments demonstrate its superiority in handling various distribution shifts including label shift, image corruptions, and domain shift, outperforming existing TTA methods across multiple datasets and model architectures. Our code is available at https://github.com/baowenxuan/ATP .

Language Models As Semantic Indexers

Semantic identifier (ID) is an important concept in information retrieval that aims to preserve the semantics of objects such as documents and items inside their IDs. Previous studies typically adopt a two-stage pipeline to learn semantic IDs by first procuring embeddings using off-the-shelf text encoders and then deriving IDs based on the embeddings. However, each step introduces potential information loss and there is usually an inherent mismatch between the distribution of embeddings within the latent space produced by text encoders and the anticipated distribution required for semantic indexing. Nevertheless, it is non-trivial to design a method that can learn the document's semantic representations and its hierarchical structure simultaneously, given that semantic IDs are discrete and sequentially structured, and the semantic supervision is deficient. In this paper, we introduce LMINDEXER, a self-supervised framework to learn semantic IDs with a generative language model. We tackle the challenge of sequential discrete ID by introducing a semantic indexer capable of generating neural sequential discrete representations with progressive training and contrastive learning. In response to the semantic supervision deficiency, we propose to train the model with a self-supervised document reconstruction objective. The learned semantic indexer can facilitate various downstream tasks, such as recommendation and retrieval. We conduct experiments on three tasks including recommendation, product search, and document retrieval on five datasets from various domains, where LMINDEXER outperforms competitive baselines significantly and consistently.

NTK-approximating MLP Fusion for Efficient Language Model Fine-tuning

Fine-tuning a pre-trained language model (PLM) emerges as the predominant strategy in many natural language processing applications. However, even fine-tuning the PLMs and doing inference are expensive, especially on edge devices with low computing power. Some general approaches (e.g. quantization and distillation) have been widely studied to reduce the compute/memory of PLM fine-tuning, while very few one-shot compression techniques are explored. In this paper, we investigate the neural tangent kernel (NTK)--which reveals the gradient descent dynamics of neural networks--of the multilayer perceptrons (MLP) modules in a PLM and propose to coin a lightweight PLM through NTK-approximating MLP fusion. To achieve this, we reconsider the MLP as a bundle of sub-MLPs, and cluster them into a given number of centroids, which can then be restored as a compressed MLP and surprisingly shown to well approximate the NTK of the original PLM. Extensive experiments of PLM fine-tuning on both natural language understanding (NLU) and generation (NLG) tasks are provided to verify the effectiveness of the proposed method MLP fusion. Our code is available at https://github.com/weitianxin/MLP_Fusion.

Augmentations in Hypergraph Contrastive Learning: Fabricated and Generative

This paper targets at improving the generalizability of hypergraph neural networks in the low-label regime, through applying the contrastive learning approach from images/graphs (we refer to it as HyperGCL). We focus on the following question: How to construct contrastive views for hypergraphs via augmentations? We provide the solutions in two folds. First, guided by domain knowledge, we fabricate two schemes to augment hyperedges with higher-order relations encoded, and adopt three vertex augmentation strategies from graph-structured data. Second, in search of more effective views in a data-driven manner, we for the first time propose a hypergraph generative model to generate augmented views, and then an end-to-end differentiable pipeline to jointly learn hypergraph augmentations and model parameters. Our technical innovations are reflected in designing both fabricated and generative augmentations of hypergraphs. The experimental findings include: (i) Among fabricated augmentations in HyperGCL, augmenting hyperedges provides the most numerical gains, implying that higher-order information in structures is usually more downstream-relevant; (ii) Generative augmentations do better in preserving higher-order information to further benefit generalizability; (iii) HyperGCL also boosts robustness and fairness in hypergraph representation learning. Codes are released at https://github.com/weitianxin/HyperGCL.