Discrete Semantic Tokenization for Deep CTR Prediction

Incorporating item content information into click-through rate (CTR) prediction models remains a challenge, especially with the time and space constraints of industrial scenarios. The content-encoding paradigm, which integrates user and item encoders directly into CTR models, prioritizes space over time. In contrast, the embedding-based paradigm transforms item and user semantics into latent embeddings, subsequently caching them to optimize processing time at the expense of space. In this paper, we introduce a new semantic-token paradigm and propose a discrete semantic tokenization approach, namely UIST, for user and item representation. UIST facilitates swift training and inference while maintaining a conservative memory footprint. Specifically, UIST quantizes dense embedding vectors into discrete tokens with shorter lengths and employs a hierarchical mixture inference module to weigh the contribution of each user--item token pair. Our experimental results on news recommendation showcase the effectiveness and efficiency (about 200-fold space compression) of UIST for CTR prediction.

Beyond Memorization: The Challenge of Random Memory Access in Language Models

Recent developments in Language Models (LMs) have shown their effectiveness in NLP tasks, particularly in knowledge-intensive tasks. However, the mechanisms underlying knowledge storage and memory access within their parameters remain elusive. In this paper, we investigate whether a generative LM (e.g., GPT-2) is able to access its memory sequentially or randomly. Through carefully-designed synthetic tasks, covering the scenarios of full recitation, selective recitation and grounded question answering, we reveal that LMs manage to sequentially access their memory while encountering challenges in randomly accessing memorized content. We find that techniques including recitation and permutation improve the random memory access capability of LMs. Furthermore, by applying this intervention to realistic scenarios of open-domain question answering, we validate that enhancing random access by recitation leads to notable improvements in question answering. The code to reproduce our experiments can be found at https://github.com/sail-sg/lm-random-memory-access.

NNOSE: Nearest Neighbor Occupational Skill Extraction

The labor market is changing rapidly, prompting increased interest in the automatic extraction of occupational skills from text. With the advent of English benchmark job description datasets, there is a need for systems that handle their diversity well. We tackle the complexity in occupational skill datasets tasks -- combining and leveraging multiple datasets for skill extraction, to identify rarely observed skills within a dataset, and overcoming the scarcity of skills across datasets. In particular, we investigate the retrieval-augmentation of language models, employing an external datastore for retrieving similar skills in a dataset-unifying manner. Our proposed method, \textbf{N}earest \textbf{N}eighbor \textbf{O}ccupational \textbf{S}kill \textbf{E}xtraction (NNOSE) effectively leverages multiple datasets by retrieving neighboring skills from other datasets in the datastore. This improves skill extraction \emph{without} additional fine-tuning. Crucially, we observe a performance gain in predicting infrequent patterns, with substantial gains of up to 30\% span-F1 in cross-dataset settings.

Lightweight Modality Adaptation to Sequential Recommendation via Correlation Supervision

In Sequential Recommenders (SR), encoding and utilizing modalities in an end-to-end manner is costly in terms of modality encoder sizes. Two-stage approaches can mitigate such concerns, but they suffer from poor performance due to modality forgetting, where the sequential objective overshadows modality representation. We propose a lightweight knowledge distillation solution that preserves both merits: retaining modality information and maintaining high efficiency. Specifically, we introduce a novel method that enhances the learning of embeddings in SR through the supervision of modality correlations. The supervision signals are distilled from the original modality representations, including both (1) holistic correlations, which quantify their overall associations, and (2) dissected correlation types, which refine their relationship facets (honing in on specific aspects like color or shape consistency). To further address the issue of modality forgetting, we propose an asynchronous learning step, allowing the original information to be retained longer for training the representation learning module. Our approach is compatible with various backbone architectures and outperforms the top baselines by 6.8% on average. We empirically demonstrate that preserving original feature associations from modality encoders significantly boosts task-specific recommendation adaptation. Additionally, we find that larger modality encoders (e.g., Large Language Models) contain richer feature sets which necessitate more fine-grained modeling to reach their full performance potential.

ChOiRe: Characterizing and Predicting Human Opinions with Chain of Opinion Reasoning

Aligning language models (LMs) with human opinion is challenging yet vital to enhance their grasp of human values, preferences, and beliefs. We present ChOiRe, a four-step solution framework to predict human opinion that differentiates between the user explicit personae (i.e. demographic or ideological attributes) that are manually declared and implicit personae inferred from user historical opinions. Specifically, it consists of (i) an LM analyzing the user explicit personae to filter out irrelevant attributes; (ii) the LM ranking the implicit persona opinions into a preferential list; (iii) Chain-of-Opinion (CoO) reasoning, where the LM sequentially analyzes the explicit personae and the most relevant implicit personae to perform opinion prediction; (iv) and where ChOiRe executes Step (iii) CoO multiple times with increasingly larger lists of implicit personae to overcome insufficient personae information to infer a final result. ChOiRe achieves new state-of-the-art effectiveness with limited inference calls, improving previous LLM-based techniques significantly by 3.22%.

CoAnnotating: Uncertainty-Guided Work Allocation between Human and Large Language Models for Data Annotation

Annotated data plays a critical role in Natural Language Processing (NLP) in training models and evaluating their performance. Given recent developments in Large Language Models (LLMs), models such as ChatGPT demonstrate zero-shot capability on many text-annotation tasks, comparable with or even exceeding human annotators. Such LLMs can serve as alternatives for manual annotation, due to lower costs and higher scalability. However, limited work has leveraged LLMs as complementary annotators, nor explored how annotation work is best allocated among humans and LLMs to achieve both quality and cost objectives. We propose CoAnnotating, a novel paradigm for Human-LLM co-annotation of unstructured texts at scale. Under this framework, we utilize uncertainty to estimate LLMs' annotation capability. Our empirical study shows CoAnnotating to be an effective means to allocate work from results on different datasets, with up to 21% performance improvement over random baseline. For code implementation, see https://github.com/SALT-NLP/CoAnnotating.

UNO-DST: Leveraging Unlabelled Data in Zero-Shot Dialogue State Tracking

Previous zero-shot dialogue state tracking (DST) methods only apply transfer learning, but ignore unlabelled data in the target domain. We transform zero-shot DST into few-shot DST by utilising such unlabelled data via joint and self-training methods. Our method incorporates auxiliary tasks that generate slot types as inverse prompts for main tasks, creating slot values during joint training. Cycle consistency between these two tasks enables the generation and selection of quality samples in unknown target domains for subsequent fine-tuning. This approach also facilitates automatic label creation, thereby optimizing the training and fine-tuning of DST models. We demonstrate this method's effectiveness on large language models in zero-shot scenarios, improving average joint goal accuracy by $8\%$ across all domains in MultiWOZ.

QACHECK: A Demonstration System for Question-Guided Multi-Hop Fact-Checking

Fact-checking real-world claims often requires complex, multi-step reasoning due to the absence of direct evidence to support or refute them. However, existing fact-checking systems often lack transparency in their decision-making, making it challenging for users to comprehend their reasoning process. To address this, we propose the Question-guided Multi-hop Fact-Checking (QACHECK) system, which guides the model's reasoning process by asking a series of questions critical for verifying a claim. QACHECK has five key modules: a claim verifier, a question generator, a question-answering module, a QA validator, and a reasoner. Users can input a claim into QACHECK, which then predicts its veracity and provides a comprehensive report detailing its reasoning process, guided by a sequence of (question, answer) pairs. QACHECK also provides the source of evidence supporting each question, fostering a transparent, explainable, and user-friendly fact-checking process. A recorded video of QACHECK is at https://www.youtube.com/watch?v=ju8kxSldM64

Automatic Feature Fairness in Recommendation via Adversaries

Fairness is a widely discussed topic in recommender systems, but its practical implementation faces challenges in defining sensitive features while maintaining recommendation accuracy. We propose feature fairness as the foundation to achieve equitable treatment across diverse groups defined by various feature combinations. This improves overall accuracy through balanced feature generalizability. We introduce unbiased feature learning through adversarial training, using adversarial perturbation to enhance feature representation. The adversaries improve model generalization for under-represented features. We adapt adversaries automatically based on two forms of feature biases: frequency and combination variety of feature values. This allows us to dynamically adjust perturbation strengths and adversarial training weights. Stronger perturbations are applied to feature values with fewer combination varieties to improve generalization, while higher weights for low-frequency features address training imbalances. We leverage the Adaptive Adversarial perturbation based on the widely-applied Factorization Machine (AAFM) as our backbone model. In experiments, AAFM surpasses strong baselines in both fairness and accuracy measures. AAFM excels in providing item- and user-fairness for single- and multi-feature tasks, showcasing their versatility and scalability. To maintain good accuracy, we find that adversarial perturbation must be well-managed: during training, perturbations should not overly persist and their strengths should decay.