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Ge Fan

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MV-HAN: A Hybrid Attentive Networks based Multi-View Learning Model for Large-scale Contents Recommendation

Oct 14, 2022
Ge Fan, Chaoyun Zhang, Kai Wang, Junyang Chen

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Industrial recommender systems usually employ multi-source data to improve the recommendation quality, while effectively sharing information between different data sources remain a challenge. In this paper, we introduce a novel Multi-View Approach with Hybrid Attentive Networks (MV-HAN) for contents retrieval at the matching stage of recommender systems. The proposed model enables high-order feature interaction from various input features while effectively transferring knowledge between different types. By employing a well-placed parameters sharing strategy, the MV-HAN substantially improves the retrieval performance in sparse types. The designed MV-HAN inherits the efficiency advantages in the online service from the two-tower model, by mapping users and contents of different types into the same features space. This enables fast retrieval of similar contents with an approximate nearest neighbor algorithm. We conduct offline experiments on several industrial datasets, demonstrating that the proposed MV-HAN significantly outperforms baselines on the content retrieval tasks. Importantly, the MV-HAN is deployed in a real-world matching system. Online A/B test results show that the proposed method can significantly improve the quality of recommendations.

* accepted by ASE 2022 
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QuickSkill: Novice Skill Estimation in Online Multiplayer Games

Aug 15, 2022
Chaoyun Zhang, Kai Wang, Hao Chen, Ge Fan, Yingjie Li, Lifang Wu, Bingchao Zheng

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Matchmaking systems are vital for creating fair matches in online multiplayer games, which directly affects players' satisfactions and game experience. Most of the matchmaking systems largely rely on precise estimation of players' game skills to construct equitable games. However, the skill rating of a novice is usually inaccurate, as current matchmaking rating algorithms require considerable amount of games for learning the true skill of a new player. Using these unreliable skill scores at early stages for matchmaking usually leads to disparities in terms of team performance, which causes negative game experience. This is known as the ''cold-start'' problem for matchmaking rating algorithms. To overcome this conundrum, this paper proposes QuickSKill, a deep learning based novice skill estimation framework to quickly probe abilities of new players in online multiplayer games. QuickSKill extracts sequential performance features from initial few games of a player to predict his/her future skill rating with a dedicated neural network, thus delivering accurate skill estimation at the player's early game stage. By employing QuickSKill for matchmaking, game fairness can be dramatically improved in the initial cold-start period. We conduct experiments in a popular mobile multiplayer game in both offline and online scenarios. Results obtained with two real-world anonymized gaming datasets demonstrate that proposed QuickSKill delivers precise estimation of game skills for novices, leading to significantly lower team skill disparities and better player game experience. To the best of our knowledge, proposed QuickSKill is the first framework that tackles the cold-start problem for traditional skill rating algorithms.

* Accepted by CIKM 2022 Applied Research Track 
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A collaborative filtering model with heterogeneous neural networks for recommender systems

May 27, 2019
Ge Fan, Wei Zeng, Shan Sun, Weiyi Wang, Weibo Liu

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In recent years, deep neural network is introduced in recommender systems to solve the collaborative filtering problem, which has achieved immense success on computer vision, speech recognition and natural language processing. On one hand, deep neural network can be used to model the auxiliary information in recommender systems. On the other hand, it is also capable of modeling nonlinear relationships between users and items. One advantage of deep neural network is that the performance of the algorithm can be easily enhanced by augmenting the depth of the neural network. However, two potential problems may emerge when the deep neural work is exploited to model relationships between users and items. The fundamental problem is that the complexity of the algorithm grows significantly with the increment in the depth of the neural network. The second one is that a deeper neural network may undermine the accuracy of the algorithm. In order to alleviate these problems, we propose a hybrid neural network that combines heterogeneous neural networks with different structures. The experimental results on real datasets reveal that our method is superior to the state-of-the-art methods in terms of the item ranking.

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