Heterogeneous Graphs (HGs) can effectively model complex relationships in the real world by multi-type nodes and edges. In recent years, inspired by self-supervised learning, contrastive Heterogeneous Graphs Neural Networks (HGNNs) have shown great potential by utilizing data augmentation and discriminators for downstream tasks. However, data augmentation is still limited due to the discrete and abstract nature of graphs. To tackle the above limitations, we propose a novel \textit{Generative-Contrastive Heterogeneous Graph Neural Network (GC-HGNN)}. Specifically, we first propose a heterogeneous graph generative learning enhanced contrastive paradigm. This paradigm includes: 1) A contrastive view augmentation strategy by using masked autoencoder. 2) Position-aware and semantics-aware positive sample sampling strategy for generate hard negative samples. 3) A hierarchical contrastive learning strategy for capturing local and global information. Furthermore, the hierarchical contrastive learning and sampling strategies aim to constitute an enhanced discriminator under the generative-contrastive perspective. Finally, we compare our model with seventeen baselines on eight real-world datasets. Our model outperforms the latest contrastive and generative baselines on node classification and link prediction tasks. To reproduce our work, we have open-sourced our code at https://github.com/xxx.
Cross-domain recommendation (CDR) aims to enhance recommendation accuracy in a target domain with sparse data by leveraging rich information in a source domain, thereby addressing the data-sparsity problem. Some existing CDR methods highlight the advantages of extracting domain-common and domain-specific features to learn comprehensive user and item representations. However, these methods can't effectively disentangle these components as they often rely on simple user-item historical interaction information (such as ratings, clicks, and browsing), neglecting the rich multi-modal features. Additionally, they don't protect user-sensitive data from potential leakage during knowledge transfer between domains. To address these challenges, we propose a Privacy-Preserving Framework with Multi-Modal Data for Cross-Domain Recommendation, called P2M2-CDR. Specifically, we first design a multi-modal disentangled encoder that utilizes multi-modal information to disentangle more informative domain-common and domain-specific embeddings. Furthermore, we introduce a privacy-preserving decoder to mitigate user privacy leakage during knowledge transfer. Local differential privacy (LDP) is utilized to obfuscate the disentangled embeddings before inter-domain exchange, thereby enhancing privacy protection. To ensure both consistency and differentiation among these obfuscated disentangled embeddings, we incorporate contrastive learning-based domain-inter and domain-intra losses. Extensive Experiments conducted on four real-world datasets demonstrate that P2M2-CDR outperforms other state-of-the-art single-domain and cross-domain baselines.
Click-through rate (CTR) Prediction is a crucial task in personalized information retrievals, such as industrial recommender systems, online advertising, and web search. Most existing CTR Prediction models utilize explicit feature interactions to overcome the performance bottleneck of implicit feature interactions. Hence, deep CTR models based on parallel structures (e.g., DCN, FinalMLP, xDeepFM) have been proposed to obtain joint information from different semantic spaces. However, these parallel subcomponents lack effective supervisory signals, making it challenging to efficiently capture valuable multi-views feature interaction information in different semantic spaces. To address this issue, we propose a simple yet effective novel CTR model: Contrast-enhanced Through Network for CTR (CETN), so as to ensure the diversity and homogeneity of feature interaction information. Specifically, CETN employs product-based feature interactions and the augmentation (perturbation) concept from contrastive learning to segment different semantic spaces, each with distinct activation functions. This improves diversity in the feature interaction information captured by the model. Additionally, we introduce self-supervised signals and through connection within each semantic space to ensure the homogeneity of the captured feature interaction information. The experiments and research conducted on four real datasets demonstrate that our model consistently outperforms twenty baseline models in terms of AUC and Logloss.
Network embedding represents nodes in a continuous vector space and preserves structure information from the Network. Existing methods usually adopt a "one-size-fits-all" approach when concerning multi-scale structure information, such as first- and second-order proximity of nodes, ignoring the fact that different scales play different roles in the embedding learning. In this paper, we propose an Attention-based Adversarial Autoencoder Network Embedding(AAANE) framework, which promotes the collaboration of different scales and lets them vote for robust representations. The proposed AAANE consists of two components: 1) Attention-based autoencoder effectively capture the highly non-linear network structure, which can de-emphasize irrelevant scales during training. 2) An adversarial regularization guides the autoencoder learn robust representations by matching the posterior distribution of the latent embeddings to given prior distribution. This is the first attempt to introduce attention mechanisms to multi-scale network embedding. Experimental results on real-world networks show that our learned attention parameters are different for every network and the proposed approach outperforms existing state-of-the-art approaches for network embedding.