Language model alignment is a cutting-edge technique in large language model training to align the model output to user's intent, e.g., being helpful and harmless. Recent alignment framework consists of two steps: supervised fine-tuning with demonstration data and preference learning with human preference data. Previous preference learning methods, such as RLHF and DPO, mainly focus on pair-wise preference data. However, in many real-world scenarios where human feedbacks are intrinsically point-wise, these methods will suffer from information loss or even fail. To fill this gap, in this paper, we first develop a preference learning method called point-wise DPO to tackle point-wise preference data. Further revelation on the connection between supervised fine-tuning and point-wise preference learning enables us to develop a unified framework for both human demonstration and point-wise preference data, which sheds new light on the construction of preference dataset. Extensive experiments on point-wise datasets with binary or continuous labels demonstrate the superior performance and efficiency of our proposed methods. A new dataset with high-quality demonstration samples on harmlessness is constructed and made publicly available.
We study the budget allocation problem in online marketing campaigns that utilize previously collected offline data. We first discuss the long-term effect of optimizing marketing budget allocation decisions in the offline setting. To overcome the challenge, we propose a novel game-theoretic offline value-based reinforcement learning method using mixed policies. The proposed method reduces the need to store infinitely many policies in previous methods to only constantly many policies, which achieves nearly optimal policy efficiency, making it practical and favorable for industrial usage. We further show that this method is guaranteed to converge to the optimal policy, which cannot be achieved by previous value-based reinforcement learning methods for marketing budget allocation. Our experiments on a large-scale marketing campaign with tens-of-millions users and more than one billion budget verify the theoretical results and show that the proposed method outperforms various baseline methods. The proposed method has been successfully deployed to serve all the traffic of this marketing campaign.
Model-free RL-based recommender systems have recently received increasing research attention due to their capability to handle partial feedback and long-term rewards. However, most existing research has ignored a critical feature in recommender systems: one user's feedback on the same item at different times is random. The stochastic rewards property essentially differs from that in classic RL scenarios with deterministic rewards, which makes RL-based recommender systems much more challenging. In this paper, we first demonstrate in a simulator environment where using direct stochastic feedback results in a significant drop in performance. Then to handle the stochastic feedback more efficiently, we design two stochastic reward stabilization frameworks that replace the direct stochastic feedback with that learned by a supervised model. Both frameworks are model-agnostic, i.e., they can effectively utilize various supervised models. We demonstrate the superiority of the proposed frameworks over different RL-based recommendation baselines with extensive experiments on a recommendation simulator as well as an industrial-level recommender system.
Recent years have witnessed an upsurge of research interests and applications of machine learning on graphs. Automated machine learning (AutoML) on graphs is on the horizon to automatically design the optimal machine learning algorithm for a given graph task. However, none of the existing libraries can fully support AutoML on graphs. To fill this gap, we present Automated Graph Learning (AutoGL), the first library for automated machine learning on graphs. AutoGL is open-source, easy to use, and flexible to be extended. Specifically, we propose an automated machine learning pipeline for graph data containing four modules: auto feature engineering, model training, hyper-parameter optimization, and auto ensemble. For each module, we provide numerous state-of-the-art methods and flexible base classes and APIs, which allow easy customization. We further provide experimental results to showcase the usage of our AutoGL library.