NGA: Non-autoregressive Generative Auction with Global Externalities for Advertising Systems

Online advertising auctions are fundamental to internet commerce, demanding solutions that not only maximize revenue but also ensure incentive compatibility, high-quality user experience, and real-time efficiency. While recent learning-based auction frameworks have improved context modeling by capturing intra-list dependencies among ads, they remain limited in addressing global externalities and often suffer from inefficiencies caused by sequential processing. In this work, we introduce the Non-autoregressive Generative Auction with global externalities (NGA), a novel end-to-end framework designed for industrial online advertising. NGA explicitly models global externalities by jointly capturing the relationships among ads as well as the effects of adjacent organic content. To further enhance efficiency, NGA utilizes a non-autoregressive, constraint-based decoding strategy and a parallel multi-tower evaluator for unified list-wise reward and payment computation. Extensive offline experiments and large-scale online A/B testing on commercial advertising platforms demonstrate that NGA consistently outperforms existing methods in both effectiveness and efficiency.

ShapeWordNet: An Interpretable Shapelet Neural Network for Physiological Signal Classification

Physiological signals are high-dimensional time series of great practical values in medical and healthcare applications. However, previous works on its classification fail to obtain promising results due to the intractable data characteristics and the severe label sparsity issues. In this paper, we try to address these challenges by proposing a more effective and interpretable scheme tailored for the physiological signal classification task. Specifically, we exploit the time series shapelets to extract prominent local patterns and perform interpretable sequence discretization to distill the whole-series information. By doing so, the long and continuous raw signals are compressed into short and discrete token sequences, where both local patterns and global contexts are well preserved. Moreover, to alleviate the label sparsity issue, a multi-scale transformation strategy is adaptively designed to augment data and a cross-scale contrastive learning mechanism is accordingly devised to guide the model training. We name our method as ShapeWordNet and conduct extensive experiments on three real-world datasets to investigate its effectiveness. Comparative results show that our proposed scheme remarkably outperforms four categories of cutting-edge approaches. Visualization analysis further witnesses the good interpretability of the sequence discretization idea based on shapelets.