This is the first year of the TREC Product search track. The focus this year was the creation of a reusable collection and evaluation of the impact of the use of metadata and multi-modal data on retrieval accuracy. This year we leverage the new product search corpus, which includes contextual metadata. Our analysis shows that in the product search domain, traditional retrieval systems are highly effective and commonly outperform general-purpose pretrained embedding models. Our analysis also evaluates the impact of using simplified and metadata-enhanced collections, finding no clear trend in the impact of the expanded collection. We also see some surprising outcomes; despite their widespread adoption and competitive performance on other tasks, we find single-stage dense retrieval runs can commonly be noncompetitive or generate low-quality results both in the zero-shot and fine-tuned domain.
In this paper, we consider the problem of improving the inference latency of language model-based dense retrieval systems by introducing structural compression and model size asymmetry between the context and query encoders. First, we investigate the impact of pre and post-training compression on the MSMARCO, Natural Questions, TriviaQA, SQUAD, and SCIFACT, finding that asymmetry in the dual encoders in dense retrieval can lead to improved inference efficiency. Knowing this, we introduce Kullback Leibler Alignment of Embeddings (KALE), an efficient and accurate method for increasing the inference efficiency of dense retrieval methods by pruning and aligning the query encoder after training. Specifically, KALE extends traditional Knowledge Distillation after bi-encoder training, allowing for effective query encoder compression without full retraining or index generation. Using KALE and asymmetric training, we can generate models which exceed the performance of DistilBERT despite having 3x faster inference.
The success of contextual word representations and advances in neural information retrieval have made dense vector-based retrieval a standard approach for passage and document ranking. While effective and efficient, dual-encoders are brittle to variations in query distributions and noisy queries. Data augmentation can make models more robust but introduces overhead to training set generation and requires retraining and index regeneration. We present Contrastive Alignment POst Training (CAPOT), a highly efficient finetuning method that improves model robustness without requiring index regeneration, the training set optimization, or alteration. CAPOT enables robust retrieval by freezing the document encoder while the query encoder learns to align noisy queries with their unaltered root. We evaluate CAPOT noisy variants of MSMARCO, Natural Questions, and Trivia QA passage retrieval, finding CAPOT has a similar impact as data augmentation with none of its overhead.
Product ranking is a crucial component for many e-commerce services. One of the major challenges in product search is the vocabulary mismatch between query and products, which may be a larger vocabulary gap problem compared to other information retrieval domains. While there is a growing collection of neural learning to match methods aimed specifically at overcoming this issue, they do not leverage the recent advances of large language models for product search. On the other hand, product ranking often deals with multiple types of engagement signals such as clicks, add-to-cart, and purchases, while most of the existing works are focused on optimizing one single metric such as click-through rate, which may suffer from data sparsity. In this work, we propose a novel end-to-end multi-task learning framework for product ranking with BERT to address the above challenges. The proposed model utilizes domain-specific BERT with fine-tuning to bridge the vocabulary gap and employs multi-task learning to optimize multiple objectives simultaneously, which yields a general end-to-end learning framework for product search. We conduct a set of comprehensive experiments on a real-world e-commerce dataset and demonstrate significant improvement of the proposed approach over the state-of-the-art baseline methods.
In e-commerce, product content, especially product images have a significant influence on a customer's journey from product discovery to evaluation and finally, purchase decision. Since many e-commerce retailers sell items from other third-party marketplace sellers besides their own, the content published by both internal and external content creators needs to be monitored and enriched, wherever possible. Despite guidelines and warnings, product listings that contain offensive and non-compliant images continue to enter catalogs. Offensive and non-compliant content can include a wide range of objects, logos, and banners conveying violent, sexually explicit, racist, or promotional messages. Such images can severely damage the customer experience, lead to legal issues, and erode the company brand. In this paper, we present a machine learning driven offensive and non-compliant image detection system for extremely large e-commerce catalogs. This system proactively detects and removes such content before they are published to the customer-facing website. This paper delves into the unique challenges of applying machine learning to real-world data from retail domain with hundreds of millions of product images. We demonstrate how we resolve the issue of non-compliant content that appears across tens of thousands of product categories. We also describe how we deal with the sheer variety in which each single non-compliant scenario appears. This paper showcases a number of practical yet unique approaches such as representative training data creation that are critical to solve an extremely rarely occurring problem. In summary, our system combines state-of-the-art image classification and object detection techniques, and fine tunes them with internal data to develop a solution customized for a massive, diverse, and constantly evolving product catalog.
In e-commerce, content quality of the product catalog plays a key role in delivering a satisfactory experience to the customers. In particular, visual content such as product images influences customers' engagement and purchase decisions. With the rapid growth of e-commerce and the advent of artificial intelligence, traditional content management systems are giving way to automated scalable systems. In this paper, we present a machine learning driven visual content management system for extremely large e-commerce catalogs. For a given product, the system aggregates images from various suppliers, understands and analyzes them to produce a superior image set with optimal image count and quality, and arranges them in an order tailored to the demands of the customers. The system makes use of an array of technologies, ranging from deep learning to traditional computer vision, at different stages of analysis. In this paper, we outline how the system works and discuss the unique challenges related to applying machine learning techniques to real-world data from e-commerce domain. We emphasize how we tune state-of-the-art image classification techniques to develop solutions custom made for a massive, diverse, and constantly evolving product catalog. We also provide the details of how we measure the system's impact on various customer engagement metrics.
Classifying products into categories precisely and efficiently is a major challenge in modern e-commerce. The high traffic of new products uploaded daily and the dynamic nature of the categories raise the need for machine learning models that can reduce the cost and time of human editors. In this paper, we propose a decision level fusion approach for multi-modal product classification using text and image inputs. We train input specific state-of-the-art deep neural networks for each input source, show the potential of forging them together into a multi-modal architecture and train a novel policy network that learns to choose between them. Finally, we demonstrate that our multi-modal network improves the top-1 accuracy % over both networks on a real-world large-scale product classification dataset that we collected fromWalmart.com. While we focus on image-text fusion that characterizes e-commerce domains, our algorithms can be easily applied to other modalities such as audio, video, physical sensors, etc.