TubiFM: Unified Item, Carousel, and Search Ranking for Streaming Discovery

Personalized discovery systems often train separate models for item ranking, carousel ranking, and search, even though these tasks expose complementary signals from the same viewer journey: watches shape carousel and item ranking, search queries reveal intent even when they do not lead to a catalog match, and watch history helps interpret search as rewatching, continuation, or new discovery. We introduce the user story, a serialized representation that turns a user's cross-surface history - attributes, sessions, watch events with surface and carousel context, and search events - into a single token sequence. By interleaving pretrained language tokens with domain-specific event tokens, user stories let heterogeneous recommendation and search tasks be expressed as prompted next-token prediction over a shared grammar. TubiFM is one instantiation of this approach: a Llama 3.2 1B-based model trained on user stories and prompted to rank items, carousels, or search results without task-specific architectures. In offline evaluation, this single model outperforms specialist baselines across item, carousel, and search ranking. In online A/B tests, TubiFM significantly improves search total viewing time (TVT) by $+3.9\%$ and carousel TVT by $+0.30\%$. Item ranking is statistically neutral on TVT ($+0.14\%$), but matches a mature production stack; across all three tasks, TubiFM serves on L40S GPUs and reduces p99 ranking latency from 500ms to 200ms. These results show that shared user stories can improve discovery while simplifying ranking systems.

Tuning Word2vec for Large Scale Recommendation Systems

Word2vec is a powerful machine learning tool that emerged from Natural Lan-guage Processing (NLP) and is now applied in multiple domains, including recom-mender systems, forecasting, and network analysis. As Word2vec is often used offthe shelf, we address the question of whether the default hyperparameters are suit-able for recommender systems. The answer is emphatically no. In this paper, wefirst elucidate the importance of hyperparameter optimization and show that un-constrained optimization yields an average 221% improvement in hit rate over thedefault parameters. However, unconstrained optimization leads to hyperparametersettings that are very expensive and not feasible for large scale recommendationtasks. To this end, we demonstrate 138% average improvement in hit rate with aruntime budget-constrained hyperparameter optimization. Furthermore, to makehyperparameter optimization applicable for large scale recommendation problemswhere the target dataset is too large to search over, we investigate generalizinghyperparameters settings from samples. We show that applying constrained hy-perparameter optimization using only a 10% sample of the data still yields a 91%average improvement in hit rate over the default parameters when applied to thefull datasets. Finally, we apply hyperparameters learned using our method of con-strained optimization on a sample to the Who To Follow recommendation serviceat Twitter and are able to increase follow rates by 15%.