SEAR: A Multimodal Dataset for Analyzing AR-LLM-Driven Social Engineering Behaviors

The SEAR Dataset is a novel multimodal resource designed to study the emerging threat of social engineering (SE) attacks orchestrated through augmented reality (AR) and multimodal large language models (LLMs). This dataset captures 180 annotated conversations across 60 participants in simulated adversarial scenarios, including meetings, classes and networking events. It comprises synchronized AR-captured visual/audio cues (e.g., facial expressions, vocal tones), environmental context, and curated social media profiles, alongside subjective metrics such as trust ratings and susceptibility assessments. Key findings reveal SEAR's alarming efficacy in eliciting compliance (e.g., 93.3% phishing link clicks, 85% call acceptance) and hijacking trust (76.7% post-interaction trust surge). The dataset supports research in detecting AR-driven SE attacks, designing defensive frameworks, and understanding multimodal adversarial manipulation. Rigorous ethical safeguards, including anonymization and IRB compliance, ensure responsible use. The SEAR dataset is available at https://github.com/INSLabCN/SEAR-Dataset.

On the Feasibility of Using MultiModal LLMs to Execute AR Social Engineering Attacks

Augmented Reality (AR) and Multimodal Large Language Models (LLMs) are rapidly evolving, providing unprecedented capabilities for human-computer interaction. However, their integration introduces a new attack surface for social engineering. In this paper, we systematically investigate the feasibility of orchestrating AR-driven Social Engineering attacks using Multimodal LLM for the first time, via our proposed SEAR framework, which operates through three key phases: (1) AR-based social context synthesis, which fuses Multimodal inputs (visual, auditory and environmental cues); (2) role-based Multimodal RAG (Retrieval-Augmented Generation), which dynamically retrieves and integrates contextual data while preserving character differentiation; and (3) ReInteract social engineering agents, which execute adaptive multiphase attack strategies through inference interaction loops. To verify SEAR, we conducted an IRB-approved study with 60 participants in three experimental configurations (unassisted, AR+LLM, and full SEAR pipeline) compiling a new dataset of 180 annotated conversations in simulated social scenarios. Our results show that SEAR is highly effective at eliciting high-risk behaviors (e.g., 93.3% of participants susceptible to email phishing). The framework was particularly effective in building trust, with 85% of targets willing to accept an attacker's call after an interaction. Also, we identified notable limitations such as ``occasionally artificial'' due to perceived authenticity gaps. This work provides proof-of-concept for AR-LLM driven social engineering attacks and insights for developing defensive countermeasures against next-generation augmented reality threats.