SODA: Semantic-Oriented Distributional Alignment for Generative Recommendation

Generative recommendation has emerged as a scalable alternative to traditional retrieve-and-rank pipelines by operating in a compact token space. However, existing methods mainly rely on discrete code-level supervision, which leads to information loss and limits the joint optimization between the tokenizer and the generative recommender. In this work, we propose a distribution-level supervision paradigm that leverages probability distributions over multi-layer codebooks as soft and information-rich representations. Building on this idea, we introduce Semantic-Oriented Distributional Alignment (SODA), a plug-and-play contrastive supervision framework based on Bayesian Personalized Ranking, which aligns semantically rich distributions via negative KL divergence while enabling end-to-end differentiable training. Extensive experiments on multiple real-world datasets demonstrate that SODA consistently improves the performance of various generative recommender backbones, validating its effectiveness and generality. Codes will be available upon acceptance.