Turning Adaptation into Assets: Cross-Domain Bridging for Online Vision-Language Navigation

Navigating under non-stationary environment shifts poses a critical challenge for a Vision-and-Language Navigation (VLN) agent deployed in the wild. Yet, existing Test-Time Adaptation (TTA) methods for VLN largely treat online adaptation as transient, isolated updates, leading to catastrophic forgetting and negative transfer. To overcome these issues, we propose Inter-Domain BridgE with Historical Assets (IDEA), a novel TTA framework that transforms adaptation into the accumulation and composition of assets. Specifically, IDEA introduces soft prompts optimized via a Fisher-guided weighting scheme to capture the transferable knowledge. These optimized prompts are then augmented with domain coordinates to form a dynamic asset library. Leveraging this library, IDEA constructs a cross-domain bridge by projecting the target domain onto the convex hull of historical knowledge. These designs form a complementary loop: the evolving library underpins bridge construction, while the bridge provides superior initialization to accelerate asset optimization. Extensive experiments across REVERIE, R2R, and R2R-CE benchmarks demonstrate the consistent superiority of IDEA over existing methods, showcasing its ability to enable training-free adaptation via asset sharing.

Improving the Capabilities of Large Language Model Based Marketing Analytics Copilots With Semantic Search And Fine-Tuning

Artificial intelligence (AI) is widely deployed to solve problems related to marketing attribution and budget optimization. However, AI models can be quite complex, and it can be difficult to understand model workings and insights without extensive implementation teams. In principle, recently developed large language models (LLMs), like GPT-4, can be deployed to provide marketing insights, reducing the time and effort required to make critical decisions. In practice, there are substantial challenges that need to be overcome to reliably use such models. We focus on domain-specific question-answering, SQL generation needed for data retrieval, and tabular analysis and show how a combination of semantic search, prompt engineering, and fine-tuning can be applied to dramatically improve the ability of LLMs to execute these tasks accurately. We compare both proprietary models, like GPT-4, and open-source models, like Llama-2-70b, as well as various embedding methods. These models are tested on sample use cases specific to marketing mix modeling and attribution.