Fairness, Welfare, and Equity in Personalized Pricing

We study the interplay of fairness, welfare, and equity considerations in personalized pricing based on customer features. Sellers are increasingly able to conduct price personalization based on predictive modeling of demand conditional on covariates: setting customized interest rates, targeted discounts of consumer goods, and personalized subsidies of scarce resources with positive externalities like vaccines and bed nets. These different application areas may lead to different concerns around fairness, welfare, and equity on different objectives: price burdens on consumers, price envy, firm revenue, access to a good, equal access, and distributional consequences when the good in question further impacts downstream outcomes of interest. We conduct a comprehensive literature review in order to disentangle these different normative considerations and propose a taxonomy of different objectives with mathematical definitions. We focus on observational metrics that do not assume access to an underlying valuation distribution which is either unobserved due to binary feedback or ill-defined due to overriding behavioral concerns regarding interpreting revealed preferences. In the setting of personalized pricing for the provision of goods with positive benefits, we discuss how price optimization may provide unambiguous benefit by achieving a "triple bottom line": personalized pricing enables expanding access, which in turn may lead to gains in welfare due to heterogeneous utility, and improve revenue or budget utilization. We empirically demonstrate the potential benefits of personalized pricing in two settings: pricing subsidies for an elective vaccine, and the effects of personalized interest rates on downstream outcomes in microcredit.

The Variational Method of Moments

The conditional moment problem is a powerful formulation for describing structural causal parameters in terms of observables, a prominent example being instrumental variable regression. A standard approach is to reduce the problem to a finite set of marginal moment conditions and apply the optimally weighted generalized method of moments (OWGMM), but this requires we know a finite set of identifying moments, can still be inefficient even if identifying, or can be unwieldy and impractical if we use a growing sieve of moments. Motivated by a variational minimax reformulation of OWGMM, we define a very general class of estimators for the conditional moment problem, which we term the variational method of moments (VMM) and which naturally enables controlling infinitely-many moments. We provide a detailed theoretical analysis of multiple VMM estimators, including based on kernel methods and neural networks, and provide appropriate conditions under which these estimators are consistent, asymptotically normal, and semiparametrically efficient in the full conditional moment model. This is in contrast to other recently proposed methods for solving conditional moment problems based on adversarial machine learning, which do not incorporate optimal weighting, do not establish asymptotic normality, and are not semiparametrically efficient.

Rejoinder: New Objectives for Policy Learning

I provide a rejoinder for discussion of "More Efficient Policy Learning via Optimal Retargeting" to appear in the Journal of the American Statistical Association with discussion by Oliver Dukes and Stijn Vansteelandt; Sijia Li, Xiudi Li, and Alex Luedtkeand; and Muxuan Liang and Yingqi Zhao.

Fast Rates for Contextual Linear Optimization

Incorporating side observations of predictive features can help reduce uncertainty in operational decision making, but it also requires we tackle a potentially complex predictive relationship. Although one may use a variety of off-the-shelf machine learning methods to learn a predictive model and then plug it into our decision-making problem, a variety of recent work has instead advocated integrating estimation and optimization by taking into consideration downstream decision performance. Surprisingly, in the case of contextual linear optimization, we show that the naive plug-in approach actually achieves regret convergence rates that are significantly faster than the best-possible by methods that directly optimize down-stream decision performance. We show this by leveraging the fact that specific problem instances do not have arbitrarily bad near-degeneracy. While there are other pros and cons to consider as we discuss, our results highlight a very nuanced landscape for the enterprise to integrate estimation and optimization.

Optimal Off-Policy Evaluation from Multiple Logging Policies

We study off-policy evaluation (OPE) from multiple logging policies, each generating a dataset of fixed size, i.e., stratified sampling. Previous work noted that in this setting the ordering of the variances of different importance sampling estimators is instance-dependent, which brings up a dilemma as to which importance sampling weights to use. In this paper, we resolve this dilemma by finding the OPE estimator for multiple loggers with minimum variance for any instance, i.e., the efficient one. In particular, we establish the efficiency bound under stratified sampling and propose an estimator achieving this bound when given consistent $q$-estimates. To guard against misspecification of $q$-functions, we also provide a way to choose the control variate in a hypothesis class to minimize variance. Extensive experiments demonstrate the benefits of our methods' efficiently leveraging of the stratified sampling of off-policy data from multiple loggers.

Stochastic Optimization Forests

We study conditional stochastic optimization problems, where we leverage rich auxiliary observations (e.g., customer characteristics) to improve decision-making with uncertain variables (e.g., demand). We show how to train forest decision policies for this problem by growing trees that choose splits to directly optimize the downstream decision quality, rather than splitting to improve prediction accuracy as in the standard random forest algorithm. We realize this seemingly computationally intractable problem by developing approximate splitting criteria that utilize optimization perturbation analysis to eschew burdensome re-optimization for every candidate split, so that our method scales to large-scale problems. Our method can accommodate both deterministic and stochastic constraints. We prove that our splitting criteria consistently approximate the true risk. We extensively validate its efficacy empirically, demonstrating the value of optimization-aware construction of forests and the success of our efficient approximations. We show that our approximate splitting criteria can reduce running time hundredfold, while achieving performance close to forest algorithms that exactly re-optimize for every candidate split.

Off-policy Evaluation in Infinite-Horizon Reinforcement Learning with Latent Confounders

Off-policy evaluation (OPE) in reinforcement learning is an important problem in settings where experimentation is limited, such as education and healthcare. But, in these very same settings, observed actions are often confounded by unobserved variables making OPE even more difficult. We study an OPE problem in an infinite-horizon, ergodic Markov decision process with unobserved confounders, where states and actions can act as proxies for the unobserved confounders. We show how, given only a latent variable model for states and actions, policy value can be identified from off-policy data. Our method involves two stages. In the first, we show how to use proxies to estimate stationary distribution ratios, extending recent work on breaking the curse of horizon to the confounded setting. In the second, we show optimal balancing can be combined with such learned ratios to obtain policy value while avoiding direct modeling of reward functions. We establish theoretical guarantees of consistency, and benchmark our method empirically.

Doubly Robust Off-Policy Value and Gradient Estimation for Deterministic Policies

Offline reinforcement learning, wherein one uses off-policy data logged by a fixed behavior policy to evaluate and learn new policies, is crucial in applications where experimentation is limited such as medicine. We study the estimation of policy value and gradient of a deterministic policy from off-policy data when actions are continuous. Targeting deterministic policies, for which action is a deterministic function of state, is crucial since optimal policies are always deterministic (up to ties). In this setting, standard importance sampling and doubly robust estimators for policy value and gradient fail because the density ratio does not exist. To circumvent this issue, we propose several new doubly robust estimators based on different kernelization approaches. We analyze the asymptotic mean-squared error of each of these under mild rate conditions for nuisance estimators. Specifically, we demonstrate how to obtain a rate that is independent of the horizon length.