Align-for-Fusion: Harmonizing Triple Preferences via Dual-oriented Diffusion for Cross-domain Sequential Recommendation

Personalized sequential recommendation aims to predict appropriate items for users based on their behavioral sequences. To alleviate data sparsity and interest drift issues, conventional approaches typically incorporate auxiliary behaviors from other domains via cross-domain transition. However, existing cross-domain sequential recommendation (CDSR) methods often follow an align-then-fusion paradigm that performs representation-level alignment across multiple domains and combines them mechanically for recommendation, overlooking the fine-grained fusion of domain-specific preferences. Inspired by recent advances in diffusion models (DMs) for distribution matching, we propose an align-for-fusion framework for CDSR to harmonize triple preferences via dual-oriented DMs, termed HorizonRec. Specifically, we investigate the uncertainty injection of DMs and identify stochastic noise as a key source of instability in existing DM-based recommenders. To address this, we introduce a mixed-conditioned distribution retrieval strategy that leverages distributions retrieved from users' authentic behavioral logic as semantic bridges across domains, enabling consistent multi-domain preference modeling. Furthermore, we propose a dual-oriented preference diffusion method to suppress potential noise and emphasize target-relevant interests during multi-domain user representation fusion. Extensive experiments on four CDSR datasets from two distinct platforms demonstrate the effectiveness and robustness of HorizonRec in fine-grained triple-domain preference fusion.

Cross-Modal Content Inference and Feature Enrichment for Cold-Start Recommendation

Multimedia recommendation aims to fuse the multi-modal information of items for feature enrichment to improve the recommendation performance. However, existing methods typically introduce multi-modal information based on collaborative information to improve the overall recommendation precision, while failing to explore its cold-start recommendation performance. Meanwhile, these above methods are only applicable when such multi-modal data is available. To address this problem, this paper proposes a recommendation framework, named Cross-modal Content Inference and Feature Enrichment Recommendation (CIERec), which exploits the multi-modal information to improve its cold-start recommendation performance. Specifically, CIERec first introduces image annotation as the privileged information to help guide the mapping of unified features from the visual space to the semantic space in the training phase. And then CIERec enriches the content representation with the fusion of collaborative, visual, and cross-modal inferred representations, so as to improve its cold-start recommendation performance. Experimental results on two real-world datasets show that the content representations learned by CIERec are able to achieve superior cold-start recommendation performance over existing visually-aware recommendation algorithms. More importantly, CIERec can consistently achieve significant improvements with different conventional visually-aware backbones, which verifies its universality and effectiveness.