Diffuse to Choose: Enriching Image Conditioned Inpainting in Latent Diffusion Models for Virtual Try-All

As online shopping is growing, the ability for buyers to virtually visualize products in their settings-a phenomenon we define as "Virtual Try-All"-has become crucial. Recent diffusion models inherently contain a world model, rendering them suitable for this task within an inpainting context. However, traditional image-conditioned diffusion models often fail to capture the fine-grained details of products. In contrast, personalization-driven models such as DreamPaint are good at preserving the item's details but they are not optimized for real-time applications. We present "Diffuse to Choose," a novel diffusion-based image-conditioned inpainting model that efficiently balances fast inference with the retention of high-fidelity details in a given reference item while ensuring accurate semantic manipulations in the given scene content. Our approach is based on incorporating fine-grained features from the reference image directly into the latent feature maps of the main diffusion model, alongside with a perceptual loss to further preserve the reference item's details. We conduct extensive testing on both in-house and publicly available datasets, and show that Diffuse to Choose is superior to existing zero-shot diffusion inpainting methods as well as few-shot diffusion personalization algorithms like DreamPaint.

Catalog Phrase Grounding (CPG): Grounding of Product Textual Attributes in Product Images for e-commerce Vision-Language Applications

We present Catalog Phrase Grounding (CPG), a model that can associate product textual data (title, brands) into corresponding regions of product images (isolated product region, brand logo region) for e-commerce vision-language applications. We use a state-of-the-art modulated multimodal transformer encoder-decoder architecture unifying object detection and phrase-grounding. We train the model in self-supervised fashion with 2.3 million image-text pairs synthesized from an e-commerce site. The self-supervision data is annotated with high-confidence pseudo-labels generated with a combination of teacher models: a pre-trained general domain phrase grounding model (e.g. MDETR) and a specialized logo detection model. This allows CPG, as a student model, to benefit from transfer knowledge from these base models combining general-domain knowledge and specialized knowledge. Beyond immediate catalog phrase grounding tasks, we can benefit from CPG representations by incorporating them as ML features into downstream catalog applications that require deep semantic understanding of products. Our experiments on product-brand matching, a challenging e-commerce application, show that incorporating CPG representations into the existing production ensemble system leads to on average 5% recall improvement across all countries globally (with the largest lift of 11% in a single country) at fixed 95% precision, outperforming other alternatives including a logo detection teacher model and ResNet50.

DreamPaint: Few-Shot Inpainting of E-Commerce Items for Virtual Try-On without 3D Modeling

We introduce DreamPaint, a framework to intelligently inpaint any e-commerce product on any user-provided context image. The context image can be, for example, the user's own image for virtual try-on of clothes from the e-commerce catalog on themselves, the user's room image for virtual try-on of a piece of furniture from the e-commerce catalog in their room, etc. As opposed to previous augmented-reality (AR)-based virtual try-on methods, DreamPaint does not use, nor does it require, 3D modeling of neither the e-commerce product nor the user context. Instead, it directly uses 2D images of the product as available in product catalog database, and a 2D picture of the context, for example taken from the user's phone camera. The method relies on few-shot fine tuning a pre-trained diffusion model with the masked latents (e.g., Masked DreamBooth) of the catalog images per item, whose weights are then loaded on a pre-trained inpainting module that is capable of preserving the characteristics of the context image. DreamPaint allows to preserve both the product image and the context (environment/user) image without requiring text guidance to describe the missing part (product/context). DreamPaint also allows to intelligently infer the best 3D angle of the product to place at the desired location on the user context, even if that angle was previously unseen in the product's reference 2D images. We compare our results against both text-guided and image-guided inpainting modules and show that DreamPaint yields superior performance in both subjective human study and quantitative metrics.