Abstract:Although sophisticated sequence modeling paradigms have achieved remarkable success in recommender systems, the information capacity of hand-crafted sequential features constrains the performance upper bound. To better enhance user experience by encoding historical interaction patterns, this paper presents a novel two-stage sequence modeling framework termed Instance-As-Token (IAT). The first stage of IAT compresses all features of each historical interaction instance into a unified instance embedding, which encodes the interaction characteristics in a compact yet informative token. Both temporal-order and user-order compression schemes are proposed, with the latter better aligning with the demands of downstream sequence modeling. The second stage involves the downstream task fetching fixed-length compressed instance tokens via timestamps and adopting standard sequence modeling approaches to learn long-range preferences patterns. Extensive experiments demonstrate that IAT significantly outperforms state-of-the-art methods and exhibits superior in-domain and cross-domain transferability. IAT has been successfully deployed in real-world industrial recommender systems, including e-commerce advertising, shopping mall marketing, and live-streaming e-commerce, delivering substantial improvements in key business metrics.
Abstract:The escalating size of Mixture-of-Experts (MoE) based Large Language Models (LLMs) presents significant computational and memory challenges, necessitating innovative solutions to enhance efficiency without compromising model accuracy. Structured sparsity emerges as a compelling strategy to address these challenges by leveraging the emerging sparse computing hardware. Prior works mainly focus on the sparsity in model parameters, neglecting the inherent sparse patterns in activations. This oversight can lead to additional computational costs associated with activations, potentially resulting in suboptimal performance. This paper presents Samoyeds, an innovative acceleration system for MoE LLMs utilizing Sparse Tensor Cores (SpTCs). Samoyeds is the first to apply sparsity simultaneously to both activations and model parameters. It introduces a bespoke sparse data format tailored for MoE computation and develops a specialized sparse-sparse matrix multiplication kernel. Furthermore, Samoyeds incorporates systematic optimizations specifically designed for the execution of dual-side structured sparse MoE LLMs on SpTCs, further enhancing system performance. Evaluations show that Samoyeds outperforms SOTA works by up to 1.99$\times$ at the kernel level and 1.58$\times$ at the model level. Moreover, it enhances memory efficiency, increasing maximum supported batch sizes by 4.41$\times$ on average. Additionally, Samoyeds surpasses existing SOTA structured sparse solutions in both model accuracy and hardware portability.