Abstract:Clickbait, where video titles and thumbnails exaggerate or misrepresent content, reduces user trust, wastes attention, and promotes misinformation on video-sharing platforms. Detecting Bengali clickbait remains challenging because publicly available multimodal datasets are limited. To address this gap, we introduce BanClickThumb, a curated dataset of 7,147 Bengali YouTube thumbnail-title pairs from five content domains, annotated by ten annotators with high agreement (Cohen's Kappa: 0.83-0.93). Using this dataset, we benchmark text-only, image-only, and multimodal approaches. Among unimodal models, BanClickTextFormer (XLM-RoBERTa) achieves 0.82 accuracy, while BanClickImageFormer (SwiftFormer) reaches 0.68. Our proposed multimodal model, BanClickFusionFormer, combines ViT and XLM-RoBERTa through intermediate fusion and achieves the best accuracy of 0.84. Error analysis shows that dense thumbnail text, figurative language, and culturally specific slang remain challenging. Our findings demonstrate the effectiveness of multimodal fusion for Bengali clickbait detection and provide a publicly available benchmark to support future research on low-resource multimodal content analysis.
Abstract:Researchers use Twitter and sentiment analysis to predict Cardiovascular Disease (CVD) risk. We developed a new dictionary of CVD-related keywords by analyzing emotions expressed in tweets. Tweets from eighteen US states, including the Appalachian region, were collected. Using the VADER model for sentiment analysis, users were classified as potentially at CVD risk. Machine Learning (ML) models were employed to classify individuals' CVD risk and applied to a CDC dataset with demographic information to make the comparison. Performance evaluation metrics such as Test Accuracy, Precision, Recall, F1 score, Mathew's Correlation Coefficient (MCC), and Cohen's Kappa (CK) score were considered. Results demonstrated that analyzing tweets' emotions surpassed the predictive power of demographic data alone, enabling the identification of individuals at potential risk of developing CVD. This research highlights the potential of Natural Language Processing (NLP) and ML techniques in using tweets to identify individuals with CVD risks, providing an alternative approach to traditional demographic information for public health monitoring.