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You Must Have Clicked on this Ad by Mistake! Data-Driven Identification of Accidental Clicks on Mobile Ads with Applications to Advertiser Cost Discounting and Click-Through Rate Prediction


Apr 03, 2018
Gabriele Tolomei , Mounia Lalmas , Ayman Farahat , Andrew Haines


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Visual Congruent Ads for Image Search


Apr 21, 2016
Yannis Kalantidis , Ayman Farahat , Lyndon Kennedy , Ricardo Baeza-Yates , David A. Shamma


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