PushGen: Push Notifications Generation with LLM

We present PushGen, an automated framework for generating high-quality push notifications comparable to human-crafted content. With the rise of generative models, there is growing interest in leveraging LLMs for push content generation. Although LLMs make content generation straightforward and cost-effective, maintaining stylistic control and reliable quality assessment remains challenging, as both directly impact user engagement. To address these issues, PushGen combines two key components: (1) a controllable category prompt technique to guide LLM outputs toward desired styles, and (2) a reward model that ranks and selects generated candidates. Extensive offline and online experiments demonstrate its effectiveness, which has been deployed in large-scale industrial applications, serving hundreds of millions of users daily.

Dyna-Style Learning with A Macroscopic Model for Vehicle Platooning in Mixed-Autonomy Traffic

Platooning of connected and autonomous vehicles (CAVs) plays a vital role in modernizing highways, ushering in enhanced efficiency and safety. This paper explores the significance of platooning in smart highways, employing a coupled partial differential equation (PDE) and ordinary differential equation (ODE) model to elucidate the complex interaction between bulk traffic flow and CAV platoons. Our study focuses on developing a Dyna-style planning and learning framework tailored for platoon control, with a specific goal of reducing fuel consumption. By harnessing the coupled PDE-ODE model, we improve data efficiency in Dyna-style learning through virtual experiences. Simulation results validate the effectiveness of our macroscopic model in modeling platoons within mixed-autonomy settings, demonstrating a notable $10.11\%$ reduction in vehicular fuel consumption compared to conventional approaches.