Click-through data has proven to be a valuable resource for improving search-ranking quality. Search engines can easily collect click data, but biases introduced in the data can make it difficult to use the data effectively. In order to measure the effects of biases, many click models have been proposed in the literature. However, none of the models can explain the observation that users with different search intent (e.g., informational, navigational, etc.) have different click behaviors. In this paper, we study how differences in user search intent can influence click activities and determined that there exists a bias between user search intent and the relevance of the document relevance. Based on this observation, we propose a search intent bias hypothesis that can be applied to most existing click models to improve their ability to learn unbiased relevance. Experimental results demonstrate that after adopting the search intent hypothesis, click models can better interpret user clicks and substantially improve retrieval performance.
Millions of online discussions are generated everyday on social media platforms. Topic modelling is an efficient way of better understanding large text datasets at scale. Conventional topic models have had limited success in online discussions, and to overcome their limitations, we use the discussion thread tree structure and propose a "popularity" metric to quantify the number of replies to a comment to extend the frequency of word occurrences, and the "transitivity" concept to characterize topic dependency among nodes in a nested discussion thread. We build a Conversational Structure Aware Topic Model (CSATM) based on popularity and transitivity to infer topics and their assignments to comments. Experiments on real forum datasets are used to demonstrate improved performance for topic extraction with six different measurements of coherence and impressive accuracy for topic assignments.