Visual Watermarking in the Era of Diffusion Models: Advances and Challenges

As generative artificial intelligence technologies like Stable Diffusion advance, visual content becomes more vulnerable to misuse, raising concerns about copyright infringement. Visual watermarks serve as effective protection mechanisms, asserting ownership and deterring unauthorized use. Traditional deepfake detection methods often rely on passive techniques that struggle with sophisticated manipulations. In contrast, diffusion models enhance detection accuracy by allowing for the effective learning of features, enabling the embedding of imperceptible and robust watermarks. We analyze the strengths and challenges of watermark techniques related to diffusion models, focusing on their robustness and application in watermark generation. By exploring the integration of advanced diffusion models and watermarking security, we aim to advance the discourse on preserving watermark robustness against evolving forgery threats. It emphasizes the critical importance of developing innovative solutions to protect digital content and ensure the preservation of ownership rights in the era of generative AI.