Abstract:This paper analyzes the strategic education process aimed at transitioning traditional software development squads into hybrid structures centered on collaborative work between humans and Artificial Intelligence (AI). In a context where human-AI collaboration can significantly increase productivity, this study explores how the upskilling of XPTO professionals, referred to as AI Advocates, acts as a catalyst for cultural and technical transformation. The objective is to present an experience report on the education and enablement process of AI Advocates within a private Brazilian technology company, highlighting key lessons learned and identified challenges.