Style Customization of Text-to-Vector Generation with Image Diffusion Priors

Scalable Vector Graphics (SVGs) are highly favored by designers due to their resolution independence and well-organized layer structure. Although existing text-to-vector (T2V) generation methods can create SVGs from text prompts, they often overlook an important need in practical applications: style customization, which is vital for producing a collection of vector graphics with consistent visual appearance and coherent aesthetics. Extending existing T2V methods for style customization poses certain challenges. Optimization-based T2V models can utilize the priors of text-to-image (T2I) models for customization, but struggle with maintaining structural regularity. On the other hand, feed-forward T2V models can ensure structural regularity, yet they encounter difficulties in disentangling content and style due to limited SVG training data. To address these challenges, we propose a novel two-stage style customization pipeline for SVG generation, making use of the advantages of both feed-forward T2V models and T2I image priors. In the first stage, we train a T2V diffusion model with a path-level representation to ensure the structural regularity of SVGs while preserving diverse expressive capabilities. In the second stage, we customize the T2V diffusion model to different styles by distilling customized T2I models. By integrating these techniques, our pipeline can generate high-quality and diverse SVGs in custom styles based on text prompts in an efficient feed-forward manner. The effectiveness of our method has been validated through extensive experiments. The project page is https://customsvg.github.io.