Dynamic metasurface antennas (DMAs) are emerging as a promising technology to enable energy-efficient, large array-based multi-antenna systems. This paper presents a simple channel estimation scheme for the downlink of a multiple-input single-output orthogonal frequency division multiplexing (MISO-OFDM) communication system exploiting DMAs. The proposed scheme extracts separate estimates of the wireless channel and the unknown waveguide propagation vector using a simple iterative algorithm based on the parallel factor (PARAFAC) decomposition. Obtaining decoupled estimates of the wireless channel and inner waveguide vector enables the isolation and compensation for its effect when designing the DMA beamformer, regardless of the wireless channel state, which evolves much faster due to its shorter coherence time and bandwidth. Additionally, our solution operates in a data-aided manner, delivering estimates of useful data symbols jointly with channel estimates, without requiring sequential pilot and data stages. To the best of our knowledge, this is the first work to explore this CE approach. Numerical results corroborate the notable performance of the proposed scheme.