Understanding how news narratives frame entities is crucial for studying media's impact on societal perceptions of events. In this paper, we evaluate the zero-shot capabilities of large language models (LLMs) in classifying framing roles. Through systematic experimentation, we assess the effects of input context, prompting strategies, and task decomposition. Our findings show that a hierarchical approach of first identifying broad roles and then fine-grained roles, outperforms single-step classification. We also demonstrate that optimal input contexts and prompts vary across task levels, highlighting the need for subtask-specific strategies. We achieve a Main Role Accuracy of 89.4% and an Exact Match Ratio of 34.5%, demonstrating the effectiveness of our approach. Our findings emphasize the importance of tailored prompt design and input context optimization for improving LLM performance in entity framing.