Abstract:Workforce transformations are difficult to forecast and costly to mismanage. In particular, the integration of artificial intelligence into knowledge work currently affects a substantial share of the global workforce, yet this transition proceeds without tools to forecast how individual employees will respond psychologically and behaviorally. We combine recent advances in LLM-powered generative agents with foundational management science and organizational behavior research to propose dynamic employee agents. Among consenting populations, these agents can be seeded with HR records, validated psychometric measures, and digital activity data to simulate employees' cognitive, emotional, and behavioral trajectories across successive workdays during planned organizational changes. In this article, we detail the computational architecture required to construct this simulation platform and define the privacy, accuracy, and representativeness safeguards necessary for responsible deployment. We argue that establishing this prospective forecasting infrastructure is a critical technical requirement for managing the current global workforce realignment around AI.




Abstract:The present paper introduces a novel approach to studying social media habits through predictive modeling of sequential smartphone user behaviors. While much of the literature on media and technology habits has relied on self-report questionnaires and simple behavioral frequency measures, we examine an important yet understudied aspect of media and technology habits: their embeddedness in repetitive behavioral sequences. Leveraging Long Short-Term Memory (LSTM) and transformer neural networks, we show that (i) social media use is predictable at the within and between-person level and that (ii) there are robust individual differences in the predictability of social media use. We examine the performance of several modeling approaches, including (i) global models trained on the pooled data from all participants, (ii) idiographic person-specific models, and (iii) global models fine-tuned on person-specific data. Neither person-specific modeling nor fine-tuning on person-specific data substantially outperformed the global models, indicating that the global models were able to represent a variety of idiosyncratic behavioral patterns. Additionally, our analyses reveal that the person-level predictability of social media use is not substantially related to the frequency of smartphone use in general or the frequency of social media use, indicating that our approach captures an aspect of habits that is distinct from behavioral frequency. Implications for habit modeling and theoretical development are discussed.