This study investigates the generation of synthetic disinformation by OpenAI's Large Language Models (LLMs) through prompt engineering and explores their responsiveness to emotional prompting. Leveraging various LLM iterations using davinci-002, davinci-003, gpt-3.5-turbo and gpt-4, we designed experiments to assess their success in producing disinformation. Our findings, based on a corpus of 19,800 synthetic disinformation social media posts, reveal that all LLMs by OpenAI can successfully produce disinformation, and that they effectively respond to emotional prompting, indicating their nuanced understanding of emotional cues in text generation. When prompted politely, all examined LLMs consistently generate disinformation at a high frequency. Conversely, when prompted impolitely, the frequency of disinformation production diminishes, as the models often refuse to generate disinformation and instead caution users that the tool is not intended for such purposes. This research contributes to the ongoing discourse surrounding responsible development and application of AI technologies, particularly in mitigating the spread of disinformation and promoting transparency in AI-generated content.
Artificial intelligence is changing the way we create and evaluate information, and this is happening during an infodemic, which has been having dramatic effects on global health. In this paper we evaluate whether recruited individuals can distinguish disinformation from accurate information, structured in the form of tweets, and determine whether a tweet is organic or synthetic, i.e., whether it has been written by a Twitter user or by the AI model GPT-3. Our results show that GPT-3 is a double-edge sword, which, in comparison with humans, can produce accurate information that is easier to understand, but can also produce more compelling disinformation. We also show that humans cannot distinguish tweets generated by GPT-3 from tweets written by human users. Starting from our results, we reflect on the dangers of AI for disinformation, and on how we can improve information campaigns to benefit global health.