MERIT Feedback Elicits Better Bargaining in LLM Negotiators

Bargaining is often regarded as a logical arena rather than an art or a matter of intuition, yet Large Language Models (LLMs) still struggle to navigate it due to limited strategic depth and difficulty adapting to complex human factors. Current benchmarks rarely capture this limitation. To bridge this gap, we present an utility feedback centric framework. Our contributions are: (i) AgoraBench, a new benchmark spanning nine challenging settings (e.g., deception, monopoly) that supports diverse strategy modeling; (ii) human-aligned, economically grounded metrics derived from utility theory. This is operationalized via agent utility, negotiation power, and acquisition ratio that implicitly measure how well the negotiation aligns with human preference and (iii) a human preference grounded dataset with learning pipeline that strengthens LLMs' bargaining ability through both prompting and finetuning. Empirical results indicate that baseline LLM strategies often diverge from human preferences, while our mechanism substantially improves negotiation performance, yielding deeper strategic behavior and stronger opponent awareness.

LLM Agents for Bargaining with Utility-based Feedback

Bargaining, a critical aspect of real-world interactions, presents challenges for large language models (LLMs) due to limitations in strategic depth and adaptation to complex human factors. Existing benchmarks often fail to capture this real-world complexity. To address this and enhance LLM capabilities in realistic bargaining, we introduce a comprehensive framework centered on utility-based feedback. Our contributions are threefold: (1) BargainArena, a novel benchmark dataset with six intricate scenarios (e.g., deceptive practices, monopolies) to facilitate diverse strategy modeling; (2) human-aligned, economically-grounded evaluation metrics inspired by utility theory, incorporating agent utility and negotiation power, which implicitly reflect and promote opponent-aware reasoning (OAR); and (3) a structured feedback mechanism enabling LLMs to iteratively refine their bargaining strategies. This mechanism can positively collaborate with in-context learning (ICL) prompts, including those explicitly designed to foster OAR. Experimental results show that LLMs often exhibit negotiation strategies misaligned with human preferences, and that our structured feedback mechanism significantly improves their performance, yielding deeper strategic and opponent-aware reasoning.