NU:BRIEF -- A Privacy-aware Newsletter Personalization Engine for Publishers

Newsletters have (re-) emerged as a powerful tool for publishers to engage with their readers directly and more effectively. Despite the diversity in their audiences, publishers' newsletters remain largely a one-size-fits-all offering, which is suboptimal. In this paper, we present NU:BRIEF, a web application for publishers that enables them to personalize their newsletters without harvesting personal data. Personalized newsletters build a habit and become a great conversion tool for publishers, providing an alternative readers-generated revenue model to a declining ad/clickbait-centered business model.

Adaptive Representations for Tracking Breaking News on Twitter

Twitter is often the most up-to-date source for finding and tracking breaking news stories. Therefore, there is considerable interest in developing filters for tweet streams in order to track and summarize stories. This is a non-trivial text analytics task as tweets are short, and standard retrieval methods often fail as stories evolve over time. In this paper we examine the effectiveness of adaptive mechanisms for tracking and summarizing breaking news stories. We evaluate the effectiveness of these mechanisms on a number of recent news events for which manually curated timelines are available. Assessments based on ROUGE metrics indicate that an adaptive approaches are best suited for tracking evolving stories on Twitter.