Evaluating Usage of Images for App Classification

App classification is useful in a number of applications such as adding apps to an app store or building a user model based on the installed apps. Presently there are a number of existing methods to classify apps based on a given taxonomy on the basis of their text metadata. However, text based methods for app classification may not work in all cases, such as when the text descriptions are in a different language, or missing, or inadequate to classify the app. One solution in such cases is to utilize the app images to supplement the text description. In this paper, we evaluate a number of approaches in which app images can be used to classify the apps. In one approach, we use Optical character recognition (OCR) to extract text from images, which is then used to supplement the text description of the app. In another, we use pic2vec to convert the app images into vectors, then train an SVM to classify the vectors to the correct app label. In another, we use the captionbot.ai tool to generate natural language descriptions from the app images. Finally, we use a method to detect and label objects in the app images and use a voting technique to determine the category of the app based on all the images. We compare the performance of our image-based techniques to classify a number of apps in our dataset. We use a text based SVM app classifier as our base and obtained an improved classification accuracy of 96% for some classes when app images are added.