Recently, large language models (LLMs) have exhibited significant progress in language understanding and generation. By leveraging textual features, customized LLMs are also applied for recommendation and demonstrate improvements across diverse recommendation scenarios. Yet the majority of existing methods perform training-free recommendation that heavily relies on pretrained knowledge (e.g., movie recommendation). In addition, inference on LLMs is slow due to autoregressive generation, rendering existing methods less effective for real-time recommendation. As such, we propose a two-stage framework using large language models for ranking-based recommendation (LlamaRec). In particular, we use small-scale sequential recommenders to retrieve candidates based on the user interaction history. Then, both history and retrieved items are fed to the LLM in text via a carefully designed prompt template. Instead of generating next-item titles, we adopt a verbalizer-based approach that transforms output logits into probability distributions over the candidate items. Therefore, the proposed LlamaRec can efficiently rank items without generating long text. To validate the effectiveness of the proposed framework, we compare against state-of-the-art baseline methods on benchmark datasets. Our experimental results demonstrate the performance of LlamaRec, which consistently achieves superior performance in both recommendation performance and efficiency.
Click-Through Rate (CTR) prediction is a crucial task in online recommendation platforms as it involves estimating the probability of user engagement with advertisements or items by clicking on them. Given the availability of various services like online shopping, ride-sharing, food delivery, and professional services on commercial platforms, recommendation systems in these platforms are required to make CTR predictions across multiple domains rather than just a single domain. However, multi-domain click-through rate (MDCTR) prediction remains a challenging task in online recommendation due to the complex mutual influence between domains. Traditional MDCTR models typically encode domains as discrete identifiers, ignoring rich semantic information underlying. Consequently, they can hardly generalize to new domains. Besides, existing models can be easily dominated by some specific domains, which results in significant performance drops in the other domains (\ie the ``seesaw phenomenon``). In this paper, we propose a novel solution Uni-CTR to address the above challenges. Uni-CTR leverages a backbone Large Language Model (LLM) to learn layer-wise semantic representations that capture commonalities between domains. Uni-CTR also uses several domain-specific networks to capture the characteristics of each domain. Note that we design a masked loss strategy so that these domain-specific networks are decoupled from backbone LLM. This allows domain-specific networks to remain unchanged when incorporating new or removing domains, thereby enhancing the flexibility and scalability of the system significantly. Experimental results on three public datasets show that Uni-CTR outperforms the state-of-the-art (SOTA) MDCTR models significantly. Furthermore, Uni-CTR demonstrates remarkable effectiveness in zero-shot prediction. We have applied Uni-CTR in industrial scenarios, confirming its efficiency.
Sequential location recommendation plays a huge role in modern life, which can enhance user experience, bring more profit to businesses and assist in government administration. Although methods for location recommendation have evolved significantly thanks to the development of recommendation systems, there is still limited utilization of geographic information, along with the ongoing challenge of addressing data sparsity. In response, we introduce a Proximity-aware based region representation for Sequential Recommendation (PASR for short), built upon the Self-Attention Network architecture. We tackle the sparsity issue through a novel loss function employing importance sampling, which emphasizes informative negative samples during optimization. Moreover, PASR enhances the integration of geographic information by employing a self-attention-based geography encoder to the hierarchical grid and proximity grid at each GPS point. To further leverage geographic information, we utilize the proximity-aware negative samplers to enhance the quality of negative samples. We conducted evaluations using three real-world Location-Based Social Networking (LBSN) datasets, demonstrating that PASR surpasses state-of-the-art sequential location recommendation methods
This research paper addresses the critical challenge of diabetic retinopathy (DR), a severe complication of diabetes leading to potential blindness. The proposed methodology leverages transfer learning with convolutional neural networks (CNNs) for automatic DR detection using a single fundus photograph, demonstrating high effectiveness with a quadratic weighted kappa score of 0.92546 in the APTOS 2019 Blindness Detection Competition. The paper reviews existing literature on DR detection, spanning classical computer vision methods to deep learning approaches, particularly focusing on CNNs. It identifies gaps in the research, emphasizing the lack of exploration in integrating pretrained large language models with segmented image inputs for generating recommendations and understanding dynamic interactions within a web application context.Objectives include developing a comprehensive DR detection methodology, exploring model integration, evaluating performance through competition ranking, contributing significantly to DR detection methodologies, and identifying research gaps.The methodology involves data preprocessing, data augmentation, and the use of a U-Net neural network architecture for segmentation. The U-Net model efficiently segments retinal structures, including blood vessels, hard and soft exudates, haemorrhages, microaneurysms, and the optical disc. High evaluation scores in Jaccard, F1, recall, precision, and accuracy underscore the model's potential for enhancing diagnostic capabilities in retinal pathology assessment.The outcomes of this research hold promise for improving patient outcomes through timely diagnosis and intervention in the fight against diabetic retinopathy, marking a significant contribution to the field of medical image analysis.
Visually-aware recommender systems have found widespread application in domains where visual elements significantly contribute to the inference of users' potential preferences. While the incorporation of visual information holds the promise of enhancing recommendation accuracy and alleviating the cold-start problem, it is essential to point out that the inclusion of item images may introduce substantial security challenges. Some existing works have shown that the item provider can manipulate item exposure rates to its advantage by constructing adversarial images. However, these works cannot reveal the real vulnerability of visually-aware recommender systems because (1) The generated adversarial images are markedly distorted, rendering them easily detectable by human observers; (2) The effectiveness of the attacks is inconsistent and even ineffective in some scenarios. To shed light on the real vulnerabilities of visually-aware recommender systems when confronted with adversarial images, this paper introduces a novel attack method, IPDGI (Item Promotion by Diffusion Generated Image). Specifically, IPDGI employs a guided diffusion model to generate adversarial samples designed to deceive visually-aware recommender systems. Taking advantage of accurately modeling benign images' distribution by diffusion models, the generated adversarial images have high fidelity with original images, ensuring the stealth of our IPDGI. To demonstrate the effectiveness of our proposed methods, we conduct extensive experiments on two commonly used e-commerce recommendation datasets (Amazon Beauty and Amazon Baby) with several typical visually-aware recommender systems. The experimental results show that our attack method has a significant improvement in both the performance of promoting the long-tailed (i.e., unpopular) items and the quality of generated adversarial images.
The problem of data sparsity has long been a challenge in recommendation systems, and previous studies have attempted to address this issue by incorporating side information. However, this approach often introduces side effects such as noise, availability issues, and low data quality, which in turn hinder the accurate modeling of user preferences and adversely impact recommendation performance. In light of the recent advancements in large language models (LLMs), which possess extensive knowledge bases and strong reasoning capabilities, we propose a novel framework called LLMRec that enhances recommender systems by employing three simple yet effective LLM-based graph augmentation strategies. Our approach leverages the rich content available within online platforms (e.g., Netflix, MovieLens) to augment the interaction graph in three ways: (i) reinforcing user-item interaction egde, (ii) enhancing the understanding of item node attributes, and (iii) conducting user node profiling, intuitively from the natural language perspective. By employing these strategies, we address the challenges posed by sparse implicit feedback and low-quality side information in recommenders. Besides, to ensure the quality of the augmentation, we develop a denoised data robustification mechanism that includes techniques of noisy implicit feedback pruning and MAE-based feature enhancement that help refine the augmented data and improve its reliability. Furthermore, we provide theoretical analysis to support the effectiveness of LLMRec and clarify the benefits of our method in facilitating model optimization. Experimental results on benchmark datasets demonstrate the superiority of our LLM-based augmentation approach over state-of-the-art techniques. To ensure reproducibility, we have made our code and augmented data publicly available at: https://github.com/HKUDS/LLMRec.git
Recommendation models trained on the user feedback collected from deployed recommendation systems are commonly biased. User feedback is considerably affected by the exposure mechanism, as users only provide feedback on the items exposed to them and passively ignore the unexposed items, thus producing numerous false negative samples. Inevitably, biases caused by such user feedback are inherited by new models and amplified via feedback loops. Moreover, the presence of false negative samples makes negative sampling difficult and introduces spurious information in the user preference modeling process of the model. Recent work has investigated the negative impact of feedback loops and unknown exposure mechanisms on recommendation quality and user experience, essentially treating them as independent factors and ignoring their cross-effects. To address these issues, we deeply analyze the data exposure mechanism from the perspective of data iteration and feedback loops with the Missing Not At Random (\textbf{MNAR}) assumption, theoretically demonstrating the existence of an available stabilization factor in the transformation of the exposure mechanism under the feedback loops. We further propose Dynamic Personalized Ranking (\textbf{DPR}), an unbiased algorithm that uses dynamic re-weighting to mitigate the cross-effects of exposure mechanisms and feedback loops without additional information. Furthermore, we design a plugin named Universal Anti-False Negative (\textbf{UFN}) to mitigate the negative impact of the false negative problem. We demonstrate theoretically that our approach mitigates the negative effects of feedback loops and unknown exposure mechanisms. Experimental results on real-world datasets demonstrate that models using DPR can better handle bias accumulation and the universality of UFN in mainstream loss methods.
Sports recommender systems receive an increasing attention due to their potential of fostering healthy living, improving personal well-being, and increasing performances in sport. These systems support people in sports, for example, by the recommendation of healthy and performance boosting food items, the recommendation of training practices, talent and team recommendation, and the recommendation of specific tactics in competitions. With applications in the virtual world, for example, the recommendation of maps or opponents in e-sports, these systems already transcend conventional sports scenarios where physical presence is needed. On the basis of different working examples, we present an overview of sports recommender systems applications and techniques. Overall, we analyze the related state-of-the-art and discuss open research issues.
Recommender systems utilizing explicit feedback have witnessed significant advancements and widespread applications over the past years. However, generating recommendations in few-shot scenarios remains a persistent challenge. Recently, large language models (LLMs) have emerged as a promising solution for addressing natural language processing (NLP) tasks, thereby offering novel insights into tackling the few-shot scenarios encountered by explicit feedback-based recommender systems. To bridge recommender systems and LLMs, we devise a prompting template that generates user and item representations based on explicit feedback. Subsequently, we integrate these LLM-processed representations into various recommendation models to evaluate their significance across diverse recommendation tasks. Our ablation experiments and case study analysis collectively demonstrate the effectiveness of LLMs in processing explicit feedback, highlighting that LLMs equipped with generative and logical reasoning capabilities can effectively serve as a component of recommender systems to enhance their performance in few-shot scenarios. Furthermore, the broad adaptability of LLMs augments the generalization potential of recommender models, despite certain inherent constraints. We anticipate that our study can inspire researchers to delve deeper into the multifaceted dimensions of LLMs's involvement in recommender systems and contribute to the advancement of the explicit feedback-based recommender systems field.
We study a strategic variant of the multi-armed bandit problem, which we coin the strategic click-bandit. This model is motivated by applications in online recommendation where the choice of recommended items depends on both the click-through rates and the post-click rewards. Like in classical bandits, rewards follow a fixed unknown distribution. However, we assume that the click-rate of each arm is chosen strategically by the arm (e.g., a host on Airbnb) in order to maximize the number of times it gets clicked. The algorithm designer does not know the post-click rewards nor the arms' actions (i.e., strategically chosen click-rates) in advance, and must learn both values over time. To solve this problem, we design an incentive-aware learning algorithm, UCB-S, which achieves two goals simultaneously: (a) incentivizing desirable arm behavior under uncertainty; (b) minimizing regret by learning unknown parameters. We characterize all approximate Nash equilibria among arms under UCB-S and show a $\tilde{\mathcal{O}} (\sqrt{KT})$ regret bound uniformly in every equilibrium. We also show that incentive-unaware algorithms generally fail to achieve low regret in the strategic click-bandit. Finally, we support our theoretical results by simulations of strategic arm behavior which confirm the effectiveness and robustness of our proposed incentive design.