I only read it for the plot! Maturity Ratings Affect Fanfiction Style and Community Engagement

We consider the textual profiles of different fanfiction maturity ratings, how they vary across fan groups, and how this relates to reader engagement metrics. Previous studies have shown that fanfiction writing is motivated by a combination of admiration for and frustration with the fan object. These findings emerge when looking at fanfiction as a whole, as well as when it is divided into subgroups, also called fandoms. However, maturity ratings are used to indicate the intended audience of the fanfiction, as well as whether the story includes mature themes and explicit scenes. Since these ratings can be used to filter readers and writers, they can also be seen as a proxy for different reader/writer motivations and desires. We find that explicit fanfiction in particular has a distinct textual profile when compared to other maturity ratings. These findings thus nuance our understanding of reader/writer motivations in fanfiction communities, and also highlights the influence of the community norms and fan behavior more generally on these cultural products.