From Minds to Models: The Intersection of Psychology and LLM Behaviours

Large language models (LLMs) are often compared with the human mind because their decision-making is complex, non-linear and difficult to interpret. Psychological methods developed to investigate unobservable mental processes may therefore help examine LLM behaviour, particularly in government and healthcare. Building on prompt-based adaptations of the Implicit Association Test, this study tested whether ChatGPT produced sentiment differences across racial conditions in open-ended text. Fourteen base questions were crossed with eight racial categories and a race-agnostic control, producing 126 prompts. Each was submitted once to GPT-3.5T, GPT-4 and GPT-4T, yielding 378 responses. Sentiment scores were derived from categorical labels and source scores: positive labels retained the source score, negative labels were assigned its negative, and neutral responses were coded zero. A two-way ANOVA found a small main effect of racial condition, F(8, 351) = 2.04, p = .042, partial-eta squared = .044, but no effect of model, F(2, 351) = 0.07, p = .933, and no interaction, F(16, 351) = 0.23, p = .999. However, the effect was not retained in a rank-transformed sensitivity analysis, F(8, 351) = 1.53, p = .145, and Tukey-corrected comparisons found no significant pairwise differences. An uncorrected European-Indigenous Australian comparison was significant, but was selected post hoc and is reported only as hypothesis-generating. Evidence for sentiment differences was therefore weak and analysis-dependent. Sentiment scoring also cannot distinguish evaluative bias from the valence of historical content elicited by a prompt. We outline design changes needed to address these limitations and argue for interdisciplinary development of behavioural measures of model bias. Keywords: Implicit Bias, Psychological Research Methods, Artificial Intelligence, ChatGPT, Large Language Models, Sentiment Analysis