CTR prediction, which aims to estimate the probability that a user will click an item, plays a crucial role in online advertising and recommender system. Feature interaction modeling based and user interest mining based methods are the two kinds of most popular techniques that have been extensively explored for many years and have made great progress for CTR prediction. However, (1) feature interaction based methods which rely heavily on the co-occurrence of different features, may suffer from the feature sparsity problem (i.e., many features appear few times); (2) user interest mining based methods which need rich user behaviors to obtain user's diverse interests, are easy to encounter the behavior sparsity problem (i.e., many users have very short behavior sequences). To solve these problems, we propose a novel module named Dual Graph enhanced Embedding, which is compatible with various CTR prediction models to alleviate these two problems. We further propose a Dual Graph enhanced Embedding Neural Network (DG-ENN) for CTR prediction. Dual Graph enhanced Embedding exploits the strengths of graph representation with two carefully designed learning strategies (divide-and-conquer, curriculum-learning-inspired organized learning) to refine the embedding. We conduct comprehensive experiments on three real-world industrial datasets. The experimental results show that our proposed DG-ENN significantly outperforms state-of-the-art CTR prediction models. Moreover, when applying to state-of-the-art CTR prediction models, Dual graph enhanced embedding always obtains better performance. Further case studies prove that our proposed dual graph enhanced embedding could alleviate the feature sparsity and behavior sparsity problems. Our framework will be open-source based on MindSpore in the near future.
Reasoning in a temporal knowledge graph (TKG) is a critical task for information retrieval and semantic search. It is particularly challenging when the TKG is updated frequently. The model has to adapt to changes in the TKG for efficient training and inference while preserving its performance on historical knowledge. Recent work approaches TKG completion (TKGC) by augmenting the encoder-decoder framework with a time-aware encoding function. However, naively fine-tuning the model at every time step using these methods does not address the problems of 1) catastrophic forgetting, 2) the model's inability to identify the change of facts (e.g., the change of the political affiliation and end of a marriage), and 3) the lack of training efficiency. To address these challenges, we present the Time-aware Incremental Embedding (TIE) framework, which combines TKG representation learning, experience replay, and temporal regularization. We introduce a set of metrics that characterizes the intransigence of the model and propose a constraint that associates the deleted facts with negative labels. Experimental results on Wikidata12k and YAGO11k datasets demonstrate that the proposed TIE framework reduces training time by about ten times and improves on the proposed metrics compared to vanilla full-batch training. It comes without a significant loss in performance for any traditional measures. Extensive ablation studies reveal performance trade-offs among different evaluation metrics, which is essential for decision-making around real-world TKG applications.
Personalized recommender systems are increasingly important as more content and services become available and users struggle to identify what might interest them. Thanks to the ability for providing rich information, knowledge graphs (KGs) are being incorporated to enhance the recommendation performance and interpretability. To effectively make use of the knowledge graph, we propose a recommendation model in the hyperbolic space, which facilitates the learning of the hierarchical structure of knowledge graphs. Furthermore, a hyperbolic attention network is employed to determine the relative importances of neighboring entities of a certain item. In addition, we propose an adaptive and fine-grained regularization mechanism to adaptively regularize items and their neighboring representations. Via a comparison using three real-world datasets with state-of-the-art methods, we show that the proposed model outperforms the best existing models by 2-16% in terms of NDCG@K on Top-K recommendation.
Personalized recommender systems are playing an increasingly important role as more content and services become available and users struggle to identify what might interest them. Although matrix factorization and deep learning based methods have proved effective in user preference modeling, they violate the triangle inequality and fail to capture fine-grained preference information. To tackle this, we develop a distance-based recommendation model with several novel aspects: (i) each user and item are parameterized by Gaussian distributions to capture the learning uncertainties; (ii) an adaptive margin generation scheme is proposed to generate the margins regarding different training triplets; (iii) explicit user-user/item-item similarity modeling is incorporated in the objective function. The Wasserstein distance is employed to determine preferences because it obeys the triangle inequality and can measure the distance between probabilistic distributions. Via a comparison using five real-world datasets with state-of-the-art methods, the proposed model outperforms the best existing models by 4-22% in terms of recall@K on Top-K recommendation.
As conventional answer selection (AS) methods generally match the question with each candidate answer independently, they suffer from the lack of matching information between the question and the candidate. To address this problem, we propose a novel reinforcement learning (RL) based multi-step ranking model, named MS-Ranker, which accumulates information from potentially correct candidate answers as extra evidence for matching the question with a candidate. In specific, we explicitly consider the potential correctness of candidates and update the evidence with a gating mechanism. Moreover, as we use a listwise ranking reward, our model learns to pay more attention to the overall performance. Experiments on two benchmarks, namely WikiQA and SemEval-2016 CQA, show that our model significantly outperforms existing methods that do not rely on external resources.
Given the convenience of collecting information through online services, recommender systems now consume large scale data and play a more important role in improving user experience. With the recent emergence of Graph Neural Networks (GNNs), GNN-based recommender models have shown the advantage of modeling the recommender system as a user-item bipartite graph to learn representations of users and items. However, such models are expensive to train and difficult to perform frequent updates to provide the most up-to-date recommendations. In this work, we propose to update GNN-based recommender models incrementally so that the computation time can be greatly reduced and models can be updated more frequently. We develop a Graph Structure Aware Incremental Learning framework, GraphSAIL, to address the commonly experienced catastrophic forgetting problem that occurs when training a model in an incremental fashion. Our approach preserves a user's long-term preference (or an item's long-term property) during incremental model updating. GraphSAIL implements a graph structure preservation strategy which explicitly preserves each node's local structure, global structure, and self-information, respectively. We argue that our incremental training framework is the first attempt tailored for GNN based recommender systems and demonstrate its improvement compared to other incremental learning techniques on two public datasets. We further verify the effectiveness of our framework on a large-scale industrial dataset.